Fahad HApr 21, 20113 min readStep-by-Step Templates for Mapping your B2B Contentdownload them in one PDF). Identify your buyer personas Check out the template I provided last week for your buyer personas. Get the...
Fahad HApr 21, 20113 min readStep-by-Step Templates for Mapping your B2B Contentdownload them in one PDF). Identify your buyer personas Check out the template I provided last week for your buyer personas. Get the...
Fahad HApr 13, 20113 min read4 Questions Answered about Buyer PersonasAre you developing buyer personas for your B2B content marketing efforts? A number of CMI contributors have tackled the topic of personas...
Fahad HApr 13, 20113 min read4 Questions Answered about Buyer PersonasAre you developing buyer personas for your B2B content marketing efforts? A number of CMI contributors have tackled the topic of personas...
Fahad HApr 6, 20116 min readUsing the Valuable Content Checklist: A Step-by-Step Guide for Different Content TypesWe are all looking for the silver bullet that will make our content sparkle. What if from the time of content creation we already had the...
Fahad HApr 6, 20116 min readUsing the Valuable Content Checklist: A Step-by-Step Guide for Different Content TypesWe are all looking for the silver bullet that will make our content sparkle. What if from the time of content creation we already had the...
Fahad HApr 5, 20113 min readCreating Valuable Content: An Essential ChecklistWho said that? It’s definitely someone in content marketing, web strategy or digital communications, right? Don’t we all feel that way?...
Fahad HApr 5, 20113 min readCreating Valuable Content: An Essential ChecklistWho said that? It’s definitely someone in content marketing, web strategy or digital communications, right? Don’t we all feel that way?...
Fahad HMar 9, 20115 min readLost in Translation? An 11-Step Checklist for Localizing ContentWe’ve all had a giggle over a bad translation. Examples of unintentionally funny gaffes on assembly instructions and product descriptions...
Fahad HMar 9, 20115 min readLost in Translation? An 11-Step Checklist for Localizing ContentWe’ve all had a giggle over a bad translation. Examples of unintentionally funny gaffes on assembly instructions and product descriptions...
Fahad HMar 3, 20117 min read12 Things to Do After You’ve Written a New Blog PostEditor’s note: Brody Dorland has offered 12 more things on blog promotion in a fresh checklist found here. You’ve just finished writing a...
Fahad HMar 3, 20117 min read12 Things to Do After You’ve Written a New Blog PostEditor’s note: Brody Dorland has offered 12 more things on blog promotion in a fresh checklist found here. You’ve just finished writing a...
Fahad HJan 14, 20114 min read5 Ways to Measure Facebook Fan EngagementAs a CMI reader, your business is probably considering building out a Facebook fan page. Although Forrester Research predicts 2011 will...
Fahad HJan 14, 20114 min read5 Ways to Measure Facebook Fan EngagementAs a CMI reader, your business is probably considering building out a Facebook fan page. Although Forrester Research predicts 2011 will...
Fahad HJan 12, 20113 min readConfessions from a Spreadsheet Junkie: Tips on How To Set Marketing Priorities“Hi, my name is Michele, and I’m a spreadsheet junkie.” Lately, I have been awash in spreadsheets trying to organize everything I need to...
Fahad HJan 12, 20113 min readConfessions from a Spreadsheet Junkie: Tips on How To Set Marketing Priorities“Hi, my name is Michele, and I’m a spreadsheet junkie.” Lately, I have been awash in spreadsheets trying to organize everything I need to...
Fahad HJan 4, 20113 min readChecklist: How to Ensure Quality Control in Content MarketingPicture this: you are part of a small marketing team tasked with managing a corporate blog, creating case studies and eBooks, making...
Fahad HJan 4, 20113 min readChecklist: How to Ensure Quality Control in Content MarketingPicture this: you are part of a small marketing team tasked with managing a corporate blog, creating case studies and eBooks, making...
Fahad HDec 28, 20102 min readWant to Incorporate Design into Your Content? Check Out These InfographicsAs readers’ attention spans become shorter, visuals becoming increasingly important. Sometimes the best content is presented in a graphic...
Fahad HDec 28, 20102 min readWant to Incorporate Design into Your Content? Check Out These InfographicsAs readers’ attention spans become shorter, visuals becoming increasingly important. Sometimes the best content is presented in a graphic...
