Why chicken soup, you ask? Well, during the buffet of SXSW Interactive, we witnessed an array of tasty items on the menu, hundreds of...

I’m often asked which industries are experiencing the most growth within their marketing departments, or even which sectors are most open...

As tens of thousands of innovators — technologists, creatives, marketers and business strategists — descend on Austin, Texas, for the...

Just like major events such as the Consumer Electronics Show (CES) and TED, SXSW Interactive has become a fountain of innovation. As...

There’s no doubt that marketing is crossing over into a variety of other business functions — customer service, sales, human resources,...

Brands may think they’ve got it made when they’ve enticed a customer to download and install their mobile app. After all, they’ve gotten...

While noting that Google and other US companies are bound by the Patriot Act and the U.S. Foreign Intelligence Surveillance Court if they...

Even for the initiated, getting ready for South by Southwest Interactive can be overwhelming. But for the uninitiated, preparing for a...