A recent study from AddShoppers examined the marriage between social media and e-commerce — and found it quite harmonious. The data in...

Remember when the best way to reach fans on Facebook was with photos? Those days are done. In a major reversal, photo posts are now the...

This just in: Facebook is a bigger traffic referrer than you thought. New data from Bitly, the web’s leading URL shortener, shows that...

Ray Tomlinson sent the very first email in 1971 with a simple test message that said, “QWERTYUIOP.” Email has gone through many...

A year’s time seems much longer in the mobile space. It’s tough to believe that one year ago Samsung’s Galaxy S5 was still months away...

Success begins with a good plan. A good plan, in turn, begins with research to understand which solutions might offer the best outcomes...

In the Economist Intelligence Unit “Rise of the Marketer” report, 478 CMOs and senior marketing executives were asked how they plan to...

Bloomua / Shutterstock.com Each time the calendar starts anew, it seems that we hear that it is finally the time that social media will...

Depending upon who you ask, responsive web design is either used by 82% of webmasters or 11.8% of webmasters. Recently on Google+, the...

Nintendo’s “Dad Loses” ad earned the top spot among holiday ads according to Ace Metrix. Nintendo won the holidays according to...

Clearstream, a platform that helps advertisers increase online viewability of their videos, released data this week showing wide gaps in...

In a survey by Marin Software, just a third of the more than 300 digital marketers polled in the U.S. and UK said they make creating...

eMarketer. The scales will continue to tip quickly in mobile’s favor in the coming years, with 76.7 percent of US search spend going to...

Chartbeat appears to have solved a piece of the dark social puzzle. Turns out a significant percentage of unattributed traffic to...

Rising demand for ads in Facebook’s Newsfeed along with more users accessing Facebook on mobile led to dramatic increases in CPMs in...

There may not be a crystal ball (or snow globe) that can predict what will happen during the 2014 holiday season — but marketers need...

Users spent more time on mobile devices than watching TV for the first time last quarter. That’s according to new insights from Flurry,...

From content influencers to “lurkers,” the content that people choose to share online has come to play a major role in how they curate...

In last month’s column, we looked at three different usage-based stats that help frame the mobile ecosystem for marketers. Now that we...

According to Parse.ly’s latest Authority Report, Facebook saw a 10 percent increase in referral traffic to publisher websites this...