
Black Friday Sales Top $1 Billion As Web Prepares For Even Bigger Cyber Monday Shopping Surge
This weekend comScore reported that for the first time Black Friday online sales topped $1 billion. The expectation is that today, the...

IAB Study: Ad-Supported Internet Responsible For 5.1 Million U.S. Jobs
At a time when jobs are top of mind in the national consciousness, the Interactive Advertising Bureau (IAB) has released a study showing...

EMarketer: Google + Facebook Display Share To Climb 23% By 2014
Among the two, Google comes in slightly ahead with 15.4% of the market this year ($2.31 billion), compared to Facebook’s 14.4% ($2.16...

IAB: Q1 Online Ad Revenues Up 15% Over 2011
President and CEO Randall Rothenberg attributed the increase to marketers’ continued movement of their money online, to follow digital...

Meeker: Mobile Advertising A $20 Billion Opportunity In US
Mobile advertising will come in somewhere around $2.5 to $3.0 billion in the US this year. However Kleiner Perkins’ Mary Meeker, who is a...

Analyst Firm: $172 Billion In Mobile Payments This Year
projects mobile payments this year will reach a massive $171.5 billion on a global basis. Last year mobile payments were roughly $106...

Report: Social Ad Spending Expected To Double By 2016
new forecast from BIA/Kelsey. The data are from BIA/Kelsey’s U.S. Local Media Forecast, which sees a compound annual growth rate of 21...

Social Media Ad Spend: 89% On Facebook, 39% On Twitter & 18% On Google+
Strata reports on where advertising agencies plan on spending their money within the social media space. The breakdown probably comes as...

EMarketer: U.S. Online Ad Spend To Approach $40B This Year
Defying the difficulties plaguing the economy as a whole, interactive advertising in the US is set to grow well above 20% this year,...

Report: $31 Billion In “M-Commerce” By 2015
Holiday 2011 is being hailed by many as a kind of breakthrough for so-called “m-commerce”: people buying things on smartphones and...

Forget Cyber Monday: It’s A $6 Billion “Cyber Week” Now
some new “Cyber Week” data. The $6 Billion Cyber Week The metrics firm said that online shopping for holiday 2011 has already reached...
















