It’s kinda like a heavyweight fight, only without the really expensive pay-per-view and the sweaty athletes filling your big screen TV....

Ever wonder how much that glowing social review from your fans is worth? Turns out it’s anywhere from $0.33 for a non-branded grocery...

Facebook has extended its lead as the leading driver of social media referrals, according to Shareaholic’s first quarter social media...

Looking to attract new visitors online? Social, email, paid search and SEO are all attractive ways to bring in the audience. But some...

A trio of reports sheds new light and visibility on how TV and digital video viewing habits are changing with social media in the...

A newly released study from The Council of Research Excellence found only 16.1 percent of survey respondents claimed to have used social...

If you’re lucky enough to be a huge brand marketer with unlimited budgets, what I’m about to say probably doesn’t apply to you. You have...

Newly released telephone survey data from the Pew Research Center reflect that Americans over 65 use the internet in much the same way...

According to the Pew report, three in ten Facebook users get news from the social media site. Even with the relatively high number of...

IBM’s latest study revealed only 20 percent of the chief marketing officers polled leveraged social networks to engage with customers as...

Tweets that have a photo or video URL tend to lead to the biggest increase in retweets for verified accounts on Twitter. That’s the key...

Wall Street Journal. Facebook and Twitter also have their versions, too (in-stream ads). Beyond this, native ads are also part of the...

a 2012 study by Google, Facebook this morning released findings from a new research about multiple device usage. While offering some...

As the race for second screen dominance continues, Twitter is changing how it reports its own TV-related reach. In a new blog post,...

Last week, digital marketing firm MintTwist compiled and analyzed social media data to anticipate winners at last night’s Academy Awards....

Late last night, Google posted the top Oscar-related search queries — on Twitter. Best supporting actor winner “Jared Leto,” who gave a...

Add this to the ongoing debate over whether social or search is driving more traffic to online publishers: new data from Parse.ly shows...

Based on a new survey of just over 1,000 US adults, the Pew Research Center has released findings commemorating the 25th anniversary of...

In a new global Mobile Media Consumption report, ad network InMobi asserts that, outside the US and UK, mobile media time spent...

Nielsen has released a smörgåsbord of data on “the new digital consumer.” The just released report covers a variety of categories, from...