There’s no question that Super Bowl ads are often very clever, entertaining, engaging and sometimes even “powerful.” Many of these...

Bloomua / Shutterstock.com Each time the calendar starts anew, it seems that we hear that it is finally the time that social media will...

Almost 90 percent of mobile internet time is spent in apps. This finding has been independently published by comScore, Nielsen and other...

If nothing else holiday 2014 drove home the importance of mobile as a shopping tool. Mobile traffic numbers and even mobile e-commerce...

While not yet dominant across the industry, mobile visits to news sites continue to grow. Yet most of the top traditional news sites...

Twitter users love TV. They also love to share socially about the TV shows they’re watching, probably because they believe themselves to...

https://www.flickr.com/photos/janitors/10576017753 Chitika Insights has a produced a report that shows the traffic share of different...

Mobile is the top attention medium in the US. That’s been confirmed by Flurry, Nielsen, ad network InMobi and once again by comScore,...

Two years after Alexis Madrigal coined the term, we’re still largely in the dark about Dark Social. Dark Social, you’ll remember, is that...

If you’re one of the last-remaining mobile skeptics you will probably be converted by the torrent of data coming off Cyber-Weekend....

With a user base of one-third of the Internet-connected world, Facebook’s place as the largest social media platform remains...

Email marketing platform Movable Ink has released its Q3 “Consumer Device Preferences Report.” The report is focused on email engagement...

A few years ago Facebook CEO Mark Zuckerberg argued that privacy standards in the US were relaxing. It’s perhaps more accurate to say...

From content influencers to “lurkers,” the content that people choose to share online has come to play a major role in how they curate...

In last month’s column, we looked at three different usage-based stats that help frame the mobile ecosystem for marketers. Now that we...

Bloomua / Shutterstock.com During this week’s Code/Mobile Conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki confirmed...

Women (moms in particular) are probably the most important target audience online. Various data sources argue that adult women with...

Social media analytics provider Socialbakers claims Facebook is quickly becoming the new YouTube for brands. According to a recent study...

And while smartphones and tablets have been around for several years now, we are starting to reach a tipping point on many fronts where...

We’ve had the ability to speak a search query to smartphones for some time now, but there hasn’t been a lot of data on what types of...