Mobile devices dominated the holiday shopping season, outpacing the PC in driving traffic to e-commerce sites and being used as shopping...

Christmas. Hannukah. Kwanzaa. Festivus. As e-commerce retailers are in the throes of prime holiday shopping bidding wars, there may be a...

Last year, I conducted a comprehensive survey to discover the search engine preferences of internet users and learn who truly dominates...

Bloomua / Shutterstock.com YouTube has released its most popular video ads of 2015, with “Revenge” from video game Clash of Clans leading...

If your Thanksgiving dinner table was populated with friends and family who couldn’t take their eyes off their mobile phones, you’re...

Last week, my dental hygienist told me she was taking Monday off “for Cyber Monday.” Not Black Friday, but Cyber Monday. The irony of...

In the era of online reviews and social media, you’d think that customer service and customer loyalty would be a central focus of most...

In conjunction with the announcement of a new product called “Marchex Display Analytics,” the company released a report that shows...

The internet has deeply and thoroughly affected the way consumers research and buy. E-commerce is rapidly growing and has been a great...

Digital technology has revolutionized consumer behavior, but many marketers still rely on old interruption marketing techniques designed...

As we approach 2015’s holiday season, the mobile outlook for product sellers is mixed. Mobile ad spending is rising quickly, and...

To help retailers better understand shopper search habits in the US at the local level, Google is opening up more of its cache of product...

According to a recent Nielsen “Global Trust in Advertising” report, “branded websites are the second-most-trusted advertising format,...

Call it the “location paradox.” Smartphone owners typically recognize that location improves mobile app experiences, but substantial...

Mobile devices are bringing digital analytics and targeting capabilities to all kinds of media, including “offline” traditional...

The era of noisy, low-value marketing is over. With so many people actively resisting interruptive marketing messages, marketers need to...

After polling more than 30,000 consumers across 60 different countries between February and March of this year, Nielsen found 63 percent...

At six percent, the mobile video growth rate for the second quarter of 2015 was the most modest since Q4 2012, when mobile video views...

Twin Design / Shutterstock.com TV has resisted the internet in multiple ways that have eluded other media. It has been able to hold on to...

nevodka / Shutterstock.com Earlier this week Yahoo held its second Mobile Developer Conference in New York. This was the East Coast...