Mobile Path to Purchase” research, Nielsen, xAd and Telmetrics have released some additional findings about the use of mobile devices in...

Gartner, the only global market to experience mobile phone sales growth during Q1 2013 was the Asia/Pacific region, demonstrating a 6.4...

revealed the figure at a “whiteboard session” held yesterday at the company’s Menlo Park, California headquarters. Home had 500,000...

Considerable research has already established that smartphone owners use their devices heavily during offline shopping and “pre-shopping”...

When the new Gmail app for iOS was released May 6, immediately, inflammatory headlines appeared, suggesting that Google was “taking over...

report. Like other such reports now in the market, it surveys trends and year-over-year changes observed on its ad network. This comes on...

Comparing conversion rates, user quality and install volume across various channels, geographies, app categories, and user segments, the...

Top 25 all-time free iPhone apps. Apple published that list — and three others — as part of its countdown to 50 billion App Store...

The March smartphone market share numbers are out from comScore. What we see is Apple gaining 2.7 points to maintain its lead as the top...

Mobile Path-to-Purchase Study is that 46 percent of survey respondents said they relied exclusively on their smartphones or tablets in...

Despite seemingly flat to declining market share for many months, Kantar Worldpanel (the market-research unit of ad agency holding...

Yesterday IDC reported another milestone: smartphone “shipments” surpassed non-smartphone shipments for the first time in Q1. According...

report from eMarketer estimates that 15 percent of online retail sales will be made on a mobile device this year, climbing upwards of $39...

released its quarterly State of Mobile Advertising report for Q1 2013. The major finding is that “iOS continues to outperform all other...

released digital ad revenue figures for the US market in 2012. Overall Internet ad revenue came in at nearly $37 billion, making the...

With the third consecutive year of double-digit annual growth, digital advertising revenues hit new records in 2012, according to the...

eMarketer, BIA/Kelsey and now IDC. Emarketer said that US mobile advertising was worth $4.1 billion in 2012, BIA estimated $3.2 billion...

According to eMarketer, mobile advertising will reach $7.29 billion by the end of this year with Google projected to take home more than...

BIA/Kelsey forecasts U.S. mobile local advertising revenue will grow from $1.2 billion in 2012 to $9.1 billion in 2017, experiencing a...

released February US mobile market share data. The story is largely the same as it has been over the past six months but with a couple of...