Using a mix of its own data and third party data, mobile ad personalization platform AppLovin is predicting that nearly 30 percent of...

Just as Google’s US search market share seems to have topped out at about 67 percent, Android’s global market share may also have peaked...

In something of a surprise Android-based smartphone maker Xiaomi has overtaken LG to become the world’s third largest OEM after Samsung...

This morning e-commerce platform MarketLive released its Q3 Performance Index. Drawn from its customers’ aggregated traffic and...

Bloomua / Shutterstock.com During this week’s Code/Mobile Conference in Half Moon Bay, California, YouTube CEO Susan Wojcicki confirmed...

Roughly 6,000 adults from six countries, representing a mix of new and more mature mobile markets (China, India, Brazil, the US, UK,...

The Digital Advertising Alliance (DAA), a consortium of online advertising trade groups, commissioned Zogby Analytics to survey mobile...

Women (moms in particular) are probably the most important target audience online. Various data sources argue that adult women with...

If you’ve been keeping your eyes open, the shift to a mobile-first world should come as no surprise. Even beyond the data itself, all you...

Opera Mediaworks released its 2014 State of Mobile Advertising report today. The report encompasses 90 percent of the top Ad Age global...

What is common to McDonald’s, Whole Foods, Nike, Starwood, Groupon, and Uber? Answer: They are all launch partners of Apple Pay, Apple’s...

Today, the IAB announced first half ad revenues for the U.S. market of $23.1 billion. This represents modest 15 percent growth over the...

And while smartphones and tablets have been around for several years now, we are starting to reach a tipping point on many fronts where...

Print “circular ads” in newspapers have historically been one of the most effective retail advertising vehicles. And while retail is the...

https://www.flickr.com/photos/blakespot/6860486028 As we approach the holiday season, you’ll be hearing plenty about the impact of mobile...

According to new data from ad network Chitika, Samsung Galaxy devices are responsible for almost 60 percent of North American Android...

According to a new holiday shopping survey sponsored by e-commerce platform MarketLive (carried out by the e-tailing Group) mobile and...

The new U.S. smartphone marketshare figures are out from comScore. The data are all pre-iPhone 6. We won’t know until next month...

Mobile trade group the MMA released a document today that argues mobile marketing spending could — indeed should — reach something like...

A new mobile advertising study, commissioned by xAd and carried out by Nielsen, holds some important and perhaps surprising findings for...