Download Analysis Shows Super Bowl Ads “Worked” For Game Developers
Following the Super Bowl there were a number of “was it worth it?” analyses that came out. They all used different metrics, such as...
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Report: iPhone Took Share From Android In All Markets But Japan
Fourth quarter data from Kantar Worldpanel ComTech asserts that the iPhone’s market share has grown across key markets, including the US,...
Report: Mobile Ad Revenues Don’t Line Up With Traffic Volumes
The state of mobile advertising is one of contrasts and imbalances according to Opera Mediaworks’ end of year report. It presents data...
Report: Mobile Users Spend 80 Percent Of Time In Just Five Apps
According to a recent survey based report from Forrester Research, US and UK smartphone owners “use an average of 24 apps per month but...
Majority Of Emails Opened On Apple Devices, Android Users Pay More Attention
According to the latest US Consumer Device Preference Report from MovableInk, mobile email opens surged to an all-time high in Q4. The...
AAPL Earnings Preview: Samsung Gains On iPad, But Apple Still Dominates
Apple is scheduled to announce quarterly revenues this afternoon. All eyes will be on the number of iPhones sold but also on iPads and...
Study: Despite “Time Spent” Gap, Mobile Web Just As Important As Apps
Almost 90 percent of mobile internet time is spent in apps. This finding has been independently published by comScore, Nielsen and other...
Report: Google Play Finally Passes iOS App Store In Number Of Apps, Developers
According to data from appFigures, Google Play finally passed The App Store (Apple) in number of total mobile apps. It thus also makes...
Report: iPhone 6 Drives Share Gains Across Most Global Markets
A new report from Kantar Worldpanel ComTech shows meaningful iPhone sales gains across most major global markets. According to the data,...
Report: Apple iPhone Drives Half Of All Mobile Internet Traffic
https://www.flickr.com/photos/janitors/10576017753 Chitika Insights has a produced a report that shows the traffic share of different...
Scales Tip: Over Half Of Search Spend Will Go To Mobile In 2015
eMarketer. The scales will continue to tip quickly in mobile’s favor in the coming years, with 76.7 percent of US search spend going to...
Social Beats Search In Referral Traffic For Second Time This Year
There’s a chart at the top of BuzzFeed’s interesting new insights site that caught our eye. It shows the social media has surpassed...
Big Phones Gaining Share, Driving Traffic And Larger Conversions
Three recent reports show that larger-screen smartphones (so-called “phablets”) are starting to have a significant impact on the market....
Tablet Traffic: Samsung, Microsoft Gain, iPad Remains Dominant
Ahead of the holiday shopping frenzy, ad network Chitika is releasing its semi-regular report on the tablet usage in North America. The...
Have We Reached “Peak Android”?
Just as Google’s US search market share seems to have topped out at about 67 percent, Android’s global market share may also have peaked...
Windows Phones Flat As Xiaomi Becomes Globe’s Third Largest OEM
In something of a surprise Android-based smartphone maker Xiaomi has overtaken LG to become the world’s third largest OEM after Samsung...
Facebook Maintains Social Login Dominance, Slips Slightly In Mobile
Facebook continues to be the top choice for people who use social services to sign on to websites and mobile devices, according to...
Samsung Drives Nearly 60 Percent Of Android Traffic
According to new data from ad network Chitika, Samsung Galaxy devices are responsible for almost 60 percent of North American Android...
Samsung Still Driving Android Sales But iPhone 6 Could Topple Brand
The new U.S. smartphone marketshare figures are out from comScore. The data are all pre-iPhone 6. We won’t know until next month...
Who Won, Who Lost As ComScore Shakes Up List Of Top U.S. Web Properties
ComScore’s list of the Top 50 U.S. Web Properties doesn’t usually change much from month to month, but the newest list is anything but...
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