
Opera: iOS Devices Drive Higher CPMs, More Revenue Than Android
There are almost 2X more Android handsets in the market than the iPhone. However the iPhone (and iOS devices) generate higher eCPMs and...

IAB: Mobile Ad Revenue Nearly Doubles While Interactive Spend Overall Reaches Record $17B
Mobile advertising grew 95% from the first half of 2011 to the same period in 2012, though the sector still only represented $1.2 billion...

Pew: Mobile News Consumption Popular, Majority Still Resists Paying For Digital Subscriptions
Yesterday the Pew Research Center’s Project for Excellence in Journalism (PEJ) released its Future of Mobile News report. The findings...

EMarketer: Google + Facebook Display Share To Climb 23% By 2014
Among the two, Google comes in slightly ahead with 15.4% of the market this year ($2.31 billion), compared to Facebook’s 14.4% ($2.16...

ComScore Tweaks Ranking Methods, But Top US Web Properties Mostly Unchanged
In sharing the August 2012 numbers from its Media Metrix service, comScore says it’s introduced three changes to how it ranks websites:...

Twitter Makes More Mobile Ad Revenue Than Apple, Facebook — eMarketer
released a US mobile advertising projection that shows Twitter making more mobile ad revenue than mobile ad network Millennial Media, as...

Apple, Google Gain Smartphone Share While Others Fading — comScore
released its US mobile data for July this morning. They show both Google and Apple gained market share, while all others continued to...

Instagram Traffic Up 38 Percent In July, Tumblr Surpasses MySpace [ComScore]
ComScore’s July 2012 Top 50 shows a 38 percent traffic gain for Instagram between June and July, with unique visitors rising from 16.5...

Facebook Back At No. 2 On ComScore Video Rankings
The July 2012 Video Metrix chart shows Facebook with a little more than 53 million unique viewers, which is about 4.5 million more than...

Study Shows Price The Top Consideration For Kindle Fire, Android Tablet Owners
released some initial data, “based on a 3-month rolling sample of 6,000 US tablet owners.” Treating Kindle Fire as a distinct category,...

Only Apple iOS And Android Growing In US Smartphone Market
ComScore has released its latest US mobile market share report. Based on a survey of 30,000 users, the data show that only Android and...

Facebook’s Share Of Social Logins At 48 Percent, Has Grown For Two Straight Years
According to Janrain’s latest quarterly report, Facebook now accounts for 48 percent of all social logins as of Q2 2012. That’s up from...

Smartphone Adoption Gaining Momentum, Most First-Timers Go For Android
released some new survey data that show an increasing percentage of US feature phone owners are making the switch to smartphones when...

Summer Brings New Traffic To Travel Industry Sites [comScore Data]
Top 50 U.S. Web Properties report for June 2012. ComScore says that ground/cruise travel sites (such as Amtrak and Carnival Cruises) were...

Firm Predicts US iPad Usage Will Double This Year
Research firm eMarketer is predicting that the number of iPad users will grow to 53.2 million this year. And by 2015 eMarketer argues...

The Mobile Apps Gap: For Every 10 Apps Built 7 Are iOS
Flurry Analytics has released data, drawn from its logs, that illustrate mobile app developers’ continuing preference for Apple’s iOS...

Report: iOS And Android Represent 82 Percent Of Q1 Global Smartphone Market
Research firm IDC is out with Q1 global smartphone estimates. These are shipments and not sales estimates. However the striking thing is...

Americans Watched Record Amount Of Online Video Ads In April [Report]
latest report from comScore’s Video Metrix service. Video ads, comScore says, represented about one of every five videos watched online...

Is Pinterest Sending Less Referral Traffic? One Report Says So
new data from the social sharing tool provider Shareaholic. Analyzing traffic to the 200,000 publishers that use its social sharing...
























