Fahad HMar 27, 20193 min readReddit US ad revenues could top $100M this year amid added focus on ad productsOver the past year, social community site Reddit has aggressively rolled out improvements to its ad offerings — introducing native...
Fahad HFeb 20, 20192 min readDigital ad spending to top traditional for first timeDigital ad spending in the U.S. will exceed traditional ad spending in 2019, according to a forecast out Wednesday by eMarketer. Much of...
Fahad HJan 28, 20192 min readData: Walmart wins holiday store visits, Sears’ failure is likely JCPenney and Kohl’s gaOver the holiday shopping period a surprisingly small number of retailers dominated store visits. According to Reveal Mobile, roughly one...
Fahad HNov 28, 20182 min read165 million people shopped online and in stores over Black Friday weekendPre-Thanksgiving surveys indicated that more people intended to shop online this year than in the past. That sentiment did translate into...
Fahad HNov 27, 20182 min readFrom Black Friday to Cyber Monday, consumers spend more than $4 billion on mobileOver this past weekend, shoppers turned increasingly to smartphones to shop — and buy. Data from Adobe, Salesforce, Shopify and Rakuten...
Fahad HNov 16, 20182 min readAnalyst: Amazon Echo owns 75 percent of global smart speaker marketRoughly 75 million devices by year-end. The firm has projected 75 million devices “for the whole of 2018.” It’s not entirely clear...
Fahad HNov 13, 20182 min readSurvey: Majority of consumers will spend 75% of holiday budgets online this yearIt looks like it’s going to be another great holiday for Amazon. Numerous surveys suggest that the e-commerce giant will be a primary...
Fahad HNov 5, 20182 min readStudy finds decline in ‘trust’ costs corporations billions in profitsIt turns out that trust has a dollar value for corporations; a loss of trust can impact corporate growth and profitability. Accenture has...
Fahad HOct 19, 20182 min readSurvey: Social commerce held back by security, privacy concernsA new survey from Sumo Heavy Industries has both good and bad news for social media. The survey was conducted in May among more than...
Fahad HOct 1, 20182 min readPinterest expected to hit $1 billion ad revenue by 2020Ramping up ahead of expected IPO. Bucking the approach of most other social networks, Pinterest has taken a deliberate path to monetizing...
Fahad HSep 24, 20181 min readReport: 2018 holiday sales to grow 15%, driven by Amazon and mobileStrong early indicators. The robust estimate (up from 13 percent sales growth seen last year) factors in indicators from last holiday...
Fahad HSep 20, 20182 min readReport: Digital now makes up 51% of US ad spendingMagna released a bullish assessment and forecast for US ad revenue in 2018 and 2019. The report covers all the major advertising and...
Fahad HSep 19, 20181 min readAmazon now 3rd-biggest digital ad seller in USAmazon is set to bring in $4.61 billion from digital advertising this year, according to a new estimate from eMarketer. That only...
Fahad HMay 10, 20182 min readIAB says digital ad revenues up 21% to $88B in 2017. Left unsaid: The duopoly dominated that growthThe IAB (Interactive Advertising Bureau) is out with its Q4 and 2017 year-end state of the digital advertising industry report. In a...
Fahad HMar 26, 20181 min readForecast: Digital advertising pulling away from TV on global basisForecaster Zenith has projected global TV ad spending will be $187 billion this year, while digital is slated to grow to $227 billion....
Fahad HMar 5, 20182 min readReport: 5G will drive $12 billion in new mobile commerce revenue by 2021Mobile page speed matters. And new data from Adobe shows that with speed comes revenue. Adobe Digital Insights has released a report...
Fahad HFeb 21, 20182 min readRetailers with shopping apps now see majority of e-commerce sales from mobileFor many retailers, mobile traffic equals or exceeds desktop traffic. Now, according to Criteo’s latest commerce report (Q4 2017), mobile...
Fahad HAug 15, 20171 min readReport: ‘Asset tracking’ now a primary use case for indoor location and beaconsProximity and beacon data platform Unacast has released its Q2 Proximity.Directory report. The report goes beyond marketing use cases to...
Fahad HJun 23, 20171 min readTop 15 smartphone apps becoming a static list owned by Google, Facebook, AppleA new report from MomentFeed argues that “over 80 percent of consumer time on mobile devices is now spent on the apps, websites and...
Fahad HApr 4, 20171 min readAndroid now the world’s dominant OS, surpassing WindowsAccording to StatCounter, the Android operating system has now passed Microsoft Windows as the leading OS globally. The data reflect...
