Fahad HApr 2, 20192 min readNearly 70 percent of online shoppers use Amazon to compare products found on a brand’s websiteA new survey from Episerver discovered 24 percent of online shoppers always compare what they find on a brand or retail website to...
Fahad HFeb 13, 20192 min readAgencies, brands see big potential for OTT, cross-device measurement in 2019A new Integral Ad Science (IAS) survey found that marketers see great opportunity in over-the-top television (OTT) and cross-device...
Fahad HNov 21, 20182 min readData: Retailers that can expect to see Black Friday store visits and those that won’tStarting tomorrow major retailers are expecting a big uptick in online buying and in-store foot traffic, driven by discounting and the...
Fahad HApr 6, 20182 min readSMB marketing survey finds only 3% use outside agency or vendorBrandMuscle recently released a “State of Local Marketing” report for 2018. The sprawling document captures marketing and ad-spending...
Fahad HDec 18, 20171 min readNearly 70% of marketing executives plan to spend more on marketing technology in 2018According to a survey published by search marketing software platform Conductor, 68 percent of marketing executives say they plan to...
Fahad HNov 8, 20173 min readPew Research Center says 45% of Americans get their news from FacebookThe findings are part of a survey conducted via phone by the Pew Research Center, polling 4,971 Americans to determine which social media...
Fahad HNov 1, 20172 min readAmazon gets top net-promoter score among SMB vendors according to surveyThere are literally hundreds of companies, publishers and agencies trying to sell digital marketing and other services to US small...
Fahad HJul 20, 20171 min readMost marketers unhappy with localization efforts, but fail to invest in necessary resourcesAccording to a recent report from The CMO Council, 63 percent of marketers said their teams were either “getting better,” “need...
Fahad HJul 17, 20172 min readMove over millennials, Gen-Z now the largest single population segmentAccording to Nielsen’s new Total Audience report, millennials and Gen-Z now comprise 48 percent of the total media audience. Gen-Z in...
Fahad HJul 14, 20171 min readLearning to use content management martech is biggest educational need for marketersAccording to Content Marketing Institute’s latest survey of marketers, learning how to better use their content management marketing...
Fahad HJul 5, 20172 min readForbes ranks the top 50 most influential CMOs & finds 40% lead technology companiesForty percent of the marketing leaders who rank on Forbes’ 2017 list of the top 50 most influential CMOs belong to technology companies....
Fahad HJun 1, 20172 min read5 key e-commerce & retail trends from Mary Meeker’s Internet Trends reportKleiner Perkins venture partner Mary Meeker released her annual Internet Trends report on Wednesday. In total, the report comprises 355...
Fahad HMay 11, 20172 min readUNILAD takes back lead as top video creator in April, but video views down across the boardUNILAD regained the No. 1 spot on Tubular Labs’ top 10 list of the most viewed video creators for April. After eight months in the lead,...
Fahad HApr 27, 20171 min readSMB trust survey: Amazon No. 1, Google No. 3, Facebook No. 20Small business (SMB) networking site Alignable has released its latest quarterly SMB Trust Index. The rankings come from net promoter...
Fahad HApr 18, 20172 min readSurvey: Consumers willing to share personal data for deals, better customer serviceConsumer surveys have repeatedly shown the public’s ambivalence about digital privacy. When there’s a clear value exchange or concrete...
Fahad HApr 10, 20171 min readThree-year long study finds native ad spend jumped 600 percent between 2014 & 2016After a three-year long study analyzing more than a billion native ad impressions across 10 verticals, Nativo says that native ad...
Fahad HFeb 28, 20172 min readYouTube viewers now consuming 1B hours of video content a dayKaspars Grinvalds / Shutterstock.com YouTube says people around the world are now consuming a billion hours of video content per day on...
Fahad HFeb 15, 20172 min readTop 10 video creators in January: Unilad & The LAD Bible keep the lead, both driving 4B+ viewsImage by Adobe Unilad and The LAD Bible continue to drive the most views among video creators, according to Tubular Insight’s latest...
Fahad HJan 18, 20172 min readYouTube’s Top 10 Super Bowl ads since 2008: Anheuser-Busch’s Budweiser & Bud Light As we wait for Super Bowl LI campaigns to start rolling out, YouTube has completed an extensive analysis of its top Super Bowl ads from...
Fahad HDec 7, 20162 min readYouTube’s top trending videos in 2016: Adele & James Corden’s Carpool Karaoke wins In a year full of bad news from the music industry with the loss of Prince, David Bowie and Leonard Cohen, among others, YouTube’s list...
