
Report: Twitter & Google Have Deal To Index Tweets Again
Twitter and Google have reached a deal to make tweets easier to find online, according to a report by Bloomberg Business tonight. The...

Watch Out, YouTube: 25% Of Online Super Bowl Ad Views Happened On Facebook
Need more evidence that Facebook is putting pressure on YouTube? Here’s some from the Super Bowl advertising trenches: This year 25% of...

The Easiest Way To Make Your Content Dominate On Social Media
Chances are you spend a significant amount of time producing your content. You dwell on the points you want to get across, you outline...

Twitter Launches Quick Promote, A Shortcut To Promote Tweets
Buying an ad on Twitter just got simpler. Twitter announced today a streamlined ad campaign launcher called “quick promote,” giving...

AT&T Launches First-Ever Influencer-Driven Scripted Series On Snapchat
With the debut of its Discover news feature, mobile social platform Snapchat is becoming home to original, scripted content such...

Here’s What Innovative Brands Did On Snapchat For The Super Bowl
It has been a busy month for Snapchat. It announced the launch of its premium content channel Discover, released its first web series on...

Twitter Will Push Promoted Tweets To Third-Party Apps & Sites
Twitter today took a step to push its advertising products beyond Twitter, announcing partnerships to syndicate promoted tweets on...

4 Digital Marketing Strategy Studies: Formats, Trends, Influencers & Engagement
Success begins with a good plan. A good plan, in turn, begins with research to understand which solutions might offer the best outcomes...

Juice Drink Brand Teams With Spoken Word Poet & Orchestra For Delicious Mashup
Britvic, maker of the popular UK soft drink J2O, teamed with digital agency TH_NK to launch a month-long partnership with spoken word...

McDonald’s Wins Twitter’s First “Top Spot” Award For Super Bowl
Twitter has declared a victor in the Super Bowl of advertising. McDonald’s received the most mentions on Twitter during Sunday’s big game...

Super Bowl Sets Record For Conversation On Facebook
There was plenty to talk about during last night’s Super Bowl. From commercials ranging from uplifting to morose, to a kitschy Katy Perry...

Super Bowl Commercials With Hashtags Slipped To 50% In 2015
The numbers are from our fourth annual Hashtag Bowl count of social media mentions during the Super Bowl. We only counted ads shown...

Nationwide’s Eerie #MakeSafeHappen Super Bowl Ad Gets Grave Reviews
It’s the second quarter in a competitive game. The commercials have been entertaining, heartfelt and funny. Yeah, being a dad is pretty...

Live Blog: 2015 Super Bowl 49 Ads & Commercials
Thanks to everyone who joined us during the big game. Below you’ll see the archive of Marketing Land’s live #HashtagBowl blog, where...

Facebook Is Using Humans To Improve News Feed Quality
Call them algorithm helpers. Facebook has turned to humans to help improve the News Feed. The social network has built a team of people...

Visa To Highlight Future Of Online Payment During Super Bowl With First ‘Shoppable Halftime Sh
In partnership with Pepsi, Visa has teamed with e-commerce platform Delivery Agent to unveil the first-ever shoppable Halftime Show...

Imgur Tool Simplifies The Process Animating Videos Into Gifs
As animated GIFs continue to captivate on social media, the ability to create is becoming easier. Last month, YouTube demoed an example...

Facebook Will Be Used More Than Twitter During Super Bowl [Survey]
Never mind the big screen on Super Bowl Sunday. What’s going to be on your second screen? If you’re like most people, it’ll probably be...

Björn Borg Introduces New Fashion Line With Online Game
Well, this is a welcome diversion from the norm. No doubt, you’ve seen plenty of fashion ads in your time, and let’s be honest, they’re...
























