Reversal Of Facebook: Photo Posts Now Drive Lowest Organic Reach
Remember when the best way to reach fans on Facebook was with photos? Those days are done. In a major reversal, photo posts are now the...
Remember when the best way to reach fans on Facebook was with photos? Those days are done. In a major reversal, photo posts are now the...
Earlier this month, Old Spice launched a campaign to promote its new line of nature-themed body spray and deodorant called Fresher...
Need a creative Valentine idea? Taco Bell has you covered. At least if you are a Snapchatter. If you aren’t and need a explainer, we’ve...
The dust has settled on our 4th annual Hashtag Bowl, and it’s time to announce this year’s winners. Winners, with an “s”? Yes. As always,...
Google Helpouts, the company’s virtual advice and learning program, built on Hangouts, is heading to the deadpool. It was launched in...
Sometimes, you just want simple answers to simple questions. What’s working with my social media efforts? What isn’t? Buffer, the popular...
Sometimes it’s sweet. Sometimes it’s annoying. And other times it’s downright cringe-inducing. Yes, those public displays of affection...
Pinterest, already the most commercial of major social networks, is planning to introduce a “Buy” button as soon as this year, according...
Twitter recently announced the broader launch of Promoted Video, their in-stream video advertising product. It’s been in beta with select...
Twitter CEO Dick Costolo continued his state-of-the-Twitter-union-is-strong tour last night, sitting for a live-streamed Q&A interview at...
Here’s another sign that Twitter doesn’t consider video merely a niche. Today the company announced that it has reached an agreement to...
Facebook is hoping to create more stop and stare moments for advertising in the News Feed. AdWeek reported today that the social network...
This Saturday before the NBA All-Star game, Degree Men will host a televised game of HORSE between Golden State Warriors’ Stephen Curry...
This just in: Facebook is a bigger traffic referrer than you thought. New data from Bitly, the web’s leading URL shortener, shows that...
Last night during the Grammys, Target aired a 4 minute commercial but it did things a bit differently. First, the ad was live. Second,...
Video news publisher NowThis has gone all-in on social media. Today it stripped its website of all content except for links to all the...
YouTube wants to make it perfectly clear; it’s still the place to go to watch re-runs of Super Bowl commercials. Facebook has elbowed...
To introduce its new Spring fashions, clothing retailer GAP has launched a “micro-series” developed specifically for Instagram, which...
A much-ballyhooed Gallup study uncovered some ugly “truths” about social media, including a reputed inability to influence purchasing...
Wall Street often fixates on Twitter’s slowing growth in monthly users — and today Twitter reported that its user base has never grown...