
California Coastal Commission Launches #CheckTheCoast Preservation Campaign
Working with Gyro, the California Coastal Commission (CCC) has launched Check the Coast, an effort to make Californians aware of a check...

Another Twitter Ad Test: A Carousel For App Install Ads
Twitter continues to tinker with its advertising display. Earlier today, we reported that the company is experimenting with displaying...

Sprinklr Raises $46 Million, Launches “Experience Cloud” To Link Social To Site &
Social media management software company Sprinklr has raised $46 million in venture capital funding at a valuation $1 billion, the...

Bitly Is Shutting Down “Bundles” Because Of Spam & Low Use
Bitly is shutting down “bundles,” its feature that gives users the ability to share groups of links with one shortened link. Bundles were...

Twitter Unveils Curator, A Real-Time Search & Display Tool For Publishers
One of Twitter’s most useful publisher use cases is being able to find conversations taking place on Twitter and repurpose them...

Pinterest Marks 5th Birthday With New Stat: 50 Billion Pins Served
Five years ago this month, Pinterest launched as a place for people to collect their favorite things on the web. Today, the company...

YouTube Vs. Facebook Video: Two Titans Face Off
The card has been set, and it appears that Facebook will be taking on YouTube in a bout of epic proportions for the title of King of the...

More Unbundling Evidence? Google+ Making Photos Available On Google Drive
Google announced today that it will make photos from Google+ available within users’ Google Drive accounts. It’s a handy new feature for...

Acura Targets Millennials With #ILX2016 Social Media-Based Music Campaign
To introduce the new 2016 ILX to millennials, Acura (working with Razorfish) collaborated with eight musical artists, each of whom...

Sexual Diversity Organization Combats ‘That’s SoGay’ With #TheGaySweater
Many of us have said it at one time or another. Though not everyone who says “That’s so gay” intends to be derogatory, the word “gay,”...

Understanding Consumers’ Emotional Fingerprint: Why Sentiment Is Misleading
The most successful marketing campaigns carry emotional associations that connect consumers to the brand and its products. But too often,...

Lamar Advertising #BillboardBrackets Campaign To Stream NCAA Scores (And Fan Tweets) To Digital Bill
Lamar Advertising continues to innovate with the old school billboard. Last Fall, the outdoor company enabled the posting of holiday...

Twitter’s Live-Streaming App ‘Periscope’ Surfaces To Compete With Meerkat
While Meerkat stole all the headlines at this year’s SXSW, Twitter is battling back hard with its own polished product, Periscope....

Vodka Brand Creates Mobile App To Program Personalized LED Messages On Bottles
Last week, a chocolate bar brand launched a QR code-based mobile app that allows people to add personalized messages of love on their...

Facebook Launches New Video Embeds & Comment Syncing From Site To Page
Have you found the perfect Facebook video to illustrate a blog post? Now you can embed it directly on your site without its supporting...

Report: Facebook Is Experimenting With Continuous Autoplay For Video
The autoplay video hits keep coming. Facebook is testing a new wrinkle in its video offering: a feature that automatically plays another...

Report: Brandwatch Is Top Rated Social Monitoring Platform
In an always-on world, social media listening is a noisy process. Therefore, many marketers turn to social media listening platforms that...

Taco Bell’s Dystopian-Themed #BreakfastDefector Campaign Rewards Those Who Solve Challenges
If you’ve seen the movie 1984 (or, hey, actually read the dystopian George Orwell book), then you’ll have a pretty good grasp on the Taco...

Facebook’s Talks To Host Publishers’ Content Are Heating Up
Facebook’s efforts to host news publishers content are apparently picking up momentum. A report Monday in the New York Times, citing...
























