
Facebook’s Sports Stadium Is No Threat Yet To Twitter’s Live Event Dominance
Facebook is trying to push Twitter out of the way when it comes to live events and social conversation, but Super Bowl 50 proved that it...

Instagram Now Supports Multiple Accounts For Some iOS And Android Users
Twin Design / Shutterstock.com It’s now possible to be logged on to multiple accounts on Instagram — but only for some. The company...

Why Buy Twitter Followers? 10 Things You Need To Know About Followers Campaigns On Twitter
Do you want to accelerate the growth of your Twitter follower count? Do you want to increase your organic reach on Twitter but find that...

Super Bowl Social Buzz: #AvosInSpace Earning Most Mentions So Far On Twitter
Twitter users love avocados. Or at least they love the Super Bowl commercial and teaser video that Avocados From Mexico has already...

Video Advertising For 2016: The Data-backed Do’s And Don’ts
Video has caught on with performance advertisers across industries, but as the ad format becomes much more prevalent, it’s arguably...

Twitter Changes Home Pages To Give Timeline Of Top Tweets
rvlsoft / Shutterstock.com Not signed into Twitter? Not everyone is — and Twitter recognizes that it can still create a custom user...

Kik’s Branded GIFs Allow Companies To Engage With Users
Emojis are all the rage, and Kik certainly knows it. Since the company launched an emoji keyboard three months ago, friends on the chat...

Facebook: News Feed Algorithm Now More Influenced By User Feedback & Surveys
Beginning today, Facebook’s News Feed algorithm is relying more heavily on user feedback and surveys, and not in the form of the...

Snapchat New Feature Allows Friends To Be Added With Personalized URL
One of the biggest gripes about Snapchat to date has been that it’s hard to find your friends to add, and you require a Snapcode to grow...

The State Of Cross-Channel Paid Search, Part 1: SEM & Social
In just about every survey ever conducted on the value of a cross-channel marketing approach, most marketers acknowledge that using...

Facebook Now Seeing 100 Million Hours Of Video Watched Daily
“Video is an important part of the Facebook experience, and continuing to invest here is important for allowing people to share and...

Gigya Report: Facebook Still Dominates Social Logins But May Be Fading A Bit
From the new Gigya report Facebook is still the king of social logins on websites worldwide, but its dominance may be on a slow decline....

How Social Media Data Can Guide You Through The Advertising Odyssey
However, research is time-consuming and requires agencies to spend countless hours trying to cull data and insights needed to prove a...

Twitter Names Leslie Berland CMO
A new CMO has been announced at Twitter. Leslie Berland has been named the company’s new chief marketing executive. Hailing from the...

Twitter Exodus Over The Weekend As Key Executives Leave
Copyright Aaron Durand (@everydaydude) for Twitter, Inc. On Sunday, news rippled through the internet (mostly Twitter) that at least four...

Facebook Makes News Feed More Relevant Again With Organic Audience Optimization
In past years, organic reach on Facebook has been making very little impact, with marketers of late arguing that visibility is more of a...

Social Media Scheduling: Why I Use Buffer And Hootsuite In Tandem
While there are many tools for pre-scheduling social media posts, ranging from free-but-simple to expensive-and-complex, two tools that...

Q4 Search Spend Up 8 Percent, While Social Ad Spend Rose 50 Percent [Report]
Global search ad spend rose eight percent year over year in Q4 2015, while social advertising jumped 50 percent year over year among...

Google Files Patent To Replace Social Media Marketers
Google is playing the social card–again. The company was just issued a patent yesterday that hints at a system that will keep it relevant...
























