Facebook removes age, gender and ZIP code targeting for housing, employment, credit ads
Facebook advertisers promoting housing, employment or credit offers will no longer be able to target ads by age, gender or ZIP code. The...
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Instagram debuts in-app checkout for e-commerce brands
Why you should care Instagram has been committed for some time now to making its platform more e-commerce friendly. With the launch of an...
Big changes at Facebook: Chief product officer Chris Cox, WhatsApp VP Chris Daniels leave company
Facebook CEO Mark Zuckerberg announced on Thursday that the company’s chief product officer Chris Cox is leaving. Also leaving is...
Marketers say they’ll adapt to a changing Facebook
Last week, Facebook CEO Mark Zuckerberg shared his vision for the company’s coming privacy-focused, unified messaging and social...
Facebook testing features that let Pages archive and share Stories
Facebook’s Stories Archive feature for Pages. Facebook is testing new ways for Pages to archive and share Stories. Marketing Land first...
Facebook to replace relevance score with 3 new metrics in April
Facebook to remove relevance score for ads starting April 30. Facebook announced on Tuesday it is replacing its ad relevance score with...
Twitter hires Google exec to head US agency development
Doug Brodman. Image: Twitter Twitter has hired Doug Brodman as its U.S. agency development director. Brodman comes to Twitter from Google...
Facebook lost 15 million users? Marketers remain unfazed
Source: Edison Research 2019 Facebook has lost an estimated 15 million users in the U.S. during the last two years, according to a report...
Twitter’s new tool gives video creators insights to boost engagement
Twitter has launched a publisher insights tool called “Timing Is Everything” that uses historical data to highlight when users are most...
Expect more Instagram branded content ad opportunities in 2019
Instagram confirmed it is exploring more ways for brands to amplify content from influencers. The company has been testing a new branded...
Pinterest makes Shopping Ads self-serve, launches new Catalogs feature
Pinterest Catalogs dashboard for retailers. Pinterest announced a new way to showcase products with the launch of Catalogs Monday. The...
Quora intros bulk ad creation, editing
Ready to scale up your Quora ads? Good timing. The company just added the ability to create and edit ads in bulk in Quora Ads Manager....
Facebook Showcase offers upfront ad buys against premium video content
Facebook introduced Showcase on Tuesday, a new “premium” video advertising program. As part of the launch, the company bundled three of...
Facebook offers Android users iOS-like control over background location tracking
Facebook announced that it’s giving users of its Android app more granular control over location data collection. Users will now have...
Reddit App Install ads are here, along with new 3rd party attribution options, more tracking capabil
Reddit announced on Wednesday its cost-per-click (CPC) ads now include an App Install campaign objective. The company has also added...
Facebook Page owners will soon be able to participate in Groups
Facebook announced Thursday it will soon let Pages participate within Groups. The company also introduced new posting and comment...
Facebook Pages will soon be able to respond to Instagram Direct messages
FBB Blog: Introducing New Messaging and Group Features for Businesses Posted by Facebook Business on Wednesday, February 6, 2019 Facebook...
Reports: Instagram advertisers stay loyal, keep spending more
Source: Kenshoo Q4 2018 Quarterly Trends Digital Marketing Report Instagram’s ad business had a stellar year in 2018, according to...
Snap topped $1 billion in revenue in 2018, stabilized user base in fourth quarter
After quarters of declines, the company stabilized its user base at 186 DAUs in the last quarter of 2018, holding steady from the third...
Prepare to say goodbye to Facebook ad set budgets
Update: This story was updated on February 8 based on revisions and clarifications Marketing Land received from Facebook. Facebook...
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