Fahad HMay 23, 20196 min readFacebook Ads Manager issues are causing major headaches for advertisersLast November, three days before Black Friday, Facebook’s Ads Manager suffered an outage that left many advertisers unable to access...
Fahad HMay 22, 20192 min readZendesk buys Smooch to support customer messaging across multiple platformsCustomer service software provider Zendesk announced Wednesday it had acquired Smooch Technologies, a messaging platform focused on...
Fahad HMay 22, 20191 min readLinkedIn company Pages now show Sponsored Content ad historyLinkedIn has launched an Ads tab for company Pages on its platform. Similar to Facebook’s Info & Ads tab for Pages, the LinkedIn Ads tab...
Fahad HMay 22, 20192 min readLinkedIn refreshes Sales Navigator homepage to put focus on alertsLinkedIn Sales Navigator newly refreshed homepage. LinkedIn Sales Navigator is being updated with a redesigned homepage centered on...
Fahad HMay 17, 20192 min readTurns out some groups axed by Facebook for content violations were actually hackedA Reddit thread on Wednesday called attention to many Facebook Groups’ privacy settings being changed to “secret.” The post generated...
Fahad HMay 16, 20194 min readAdvertisers seeing dwindling results with Facebook’s 1% Lookalike AudiencesFacebook’s Lookalike Audiences have long been a favorite ad targeting tool for advertisers, allowing marketers to use Custom Audience...
Fahad HMay 14, 20193 min readFacebook warns advertisers ‘Clear History’ tool may impact ad targetingFacebook released an announcement Tuesday letting advertisers know that its coming “Clear History” tool — a feature that will allow users...
Fahad HMay 14, 20195 min read7 best social media monitoring tools for any businessPeople have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water...
Fahad HMay 13, 20192 min readGoogle’s new Bumper Machine whips up 6-second bumper ads from longer videosGoogle has launched a Bumper Machine tool to help video advertisers create six-second bumper ads from existing video ads that run...
Fahad HMay 9, 20192 min readInstagram launches @shop account to boost interest in shoppable postsInstagram launched a new @shop account managed by an internal team that curates shoppable posts from across the app. “Content featured on...
Fahad HMay 8, 20195 min readA transparency tool for Facebook advertisers is what marketers want mostFacebook has spent well over a year addressing user safety and data security concerns. Since 2017 it has more than doubled its security...
Fahad HMay 7, 20192 min readFacebook gives small businesses new advertising and engagement toolsFacebook is rolling out a series of new tools aimed at small and mid-sized businesses on Tuesday, three days into Small Business Week: an...
Fahad HMay 6, 20191 min readFacebook updates video ranking algorithm to surface content that users routinely seek outFacebook has updated its video ranking algorithm to surface more video content routinely sought out by users and watched repeatedly,...
Fahad HMay 6, 20192 min readInstagram influencers posting 150% more sponsored content than a year agoOnce upon a time, influencer marketing was reserved for brands putting their products in the hands of high-profile public figures and...
Fahad HMay 2, 20192 min readFacebook makes ThruPlay default for video campaigns, begins phasing out 10-second view optimizationFacebook is making ThruPlay the default buying option for video ad campaigns, the company announced Thursday. It will also begin the...
Fahad HMay 1, 20192 min readFacebook Messenger to get new lead gen templates, appointment bookingMessenger’s new lead gen template. Messenger is rolling out two new features for businesses: lead generation templates and an appointment...
Fahad HMay 1, 20192 min readInstagram’s new Shopping from Creators gives influencers access to Checkout for in-app purchasInstagram is rolling out a new Shopping from Creators feature that gives influencers the ability to tag brands they’re wearing in posts...
Fahad HApr 30, 20192 min readWhatsApp future vision: ‘Private commerce’ and paymentsToday at Facebook’s F8 developer conference, CEO Mark Zuckerberg made a series of announcements tied to the company’s future vision of...
Fahad HApr 30, 20191 min readQuora, Pinterest ads pixel integrations now available in Google Tag ManagerQuora’s Google Tag Manager integration. Pinterest and Quora are now approved Google Tag Manager vendors, making it easy for marketers to...
Fahad HApr 29, 20192 min readShopify adds new Facebook, Snapchat ad buying options from the e-commerce platformShopify is giving Facebook and Snapchat advertisers new ways to purchase ads through its e-commerce platform. On Monday the company...
