Fahad HNov 14, 20173 min readPinterest adds custom QR-like codes for businesses, more shoppable pinsI AM NIKOM / Shutterstock.com With more than 300 million visual searches performed on Pinterest each month, the company is looking to...
Fahad HNov 14, 20173 min readLinkedIn lets advertisers generate leads from Sponsored InMail, Dynamic Ad campaignsLinkedIn is giving businesses new ways to solicit people for their information through ads on the business-centric social network. In...
Fahad HNov 13, 20172 min readSnapchat now lets brands link Sponsored Lens, Geofilter ads to their sitesSnapchat is trying to make its most brand-friendly ad formats more appealing to direct-response advertisers. A month after Snapchat...
Fahad HNov 13, 20172 min readKeurig and the challenges of remaining non-partisan in a polarized marketplaceAn opinion piece in Ad Age argues that brands should remain non-partisan and should avoid “steering clear of right-leaning sites.” It...
Fahad HNov 13, 20173 min readYour brand vs. social algorithms: The conundrum of 2018Bloomua / Shutterstock.com There I was, trying to convince my friends that the purpose of Instagram was to take pictures in the moment....
Fahad HNov 13, 20173 min readThree ways to use a domain name for business todaywww.Com Registering a domain name is one of the first steps to starting a new business. That’s because whatever name is chosen will...
Fahad HNov 10, 20173 min readFacebook Local is the social network’s stab at Yelp, FoursquareFacebook’s year-old Events app hasn’t turned into the Google Calendar competitor it was primed to become. So the social network is...
Fahad HNov 10, 20172 min readFacebook will disable ‘Like’ button in third-party mobile appsThree years after Facebook rolled out a version of its “Like” button for developers to feature in their mobile apps, the company is...
Fahad HNov 9, 20172 min readFacebook announces ‘Community Boost’ local training sessions for SMBs and workersFacebook has been holding half-day and day-long digital marketing training sessions (“Boost Your Business“) for small businesses (SMBs)...
Fahad HNov 8, 20171 min readInstagram removes 24-hour recency requirement for photos, videos posted to StoriesPeople can now upload any photo or video from their phones’ camera rolls to their Instagram Stories, no matter whether it was taken an...
Fahad HNov 8, 20172 min readTwitter opens up $99 a month subscription ad program to more accountsWith a lot of unsold inventory and not enough advertisers to buy it, Twitter is trying to address its demand dilemma. Over the summer,...
Fahad HNov 7, 20172 min readTwitter officially enables 280-character limit for all accounts, including brandsTwitter is officially doubling its character count. Less than two months after testing extending tweets’ maximum length to 280...
Fahad HNov 7, 20177 min readEager to embrace live video? Inspiration and tips on how to get startedYou’ve likely heard that expression. It’s descriptive of what the world is feeling these days with the incredible amounts of content...
Fahad HNov 7, 20171 min readInstagram opens sponsor-tagging tool to more creators, adds monitoring systemAs the Federal Trade Commission begins to crack down on creators for improper branded-content disclosures, Instagram wants to keep its...
Fahad HNov 6, 20173 min readFacebook refunds advertisers for mobile video ads played out of viewFacebook has informed advertisers that the company has discovered two new measurement errors. The latest errors mark the 11th and 12th...
Fahad HNov 6, 20174 min read5 ways one entrepreneur used Instagram to build a powerful network of contactsthink of Instagram as a mindless channel. After all, it distracts you from your to-do list with endless scrolling images of rock-hard...
Fahad HNov 6, 20173 min readReddit updates self-serve ad-buying tool with conversion tracking, audience reportingReddit will give advertisers a better idea of who saw their ads and how many of those people wound up on a brand’s site, even if they...
Fahad HNov 6, 20173 min readFake ads, Russians and regulation: Facebook, Google and Twitter face a moment of crisisEven as a handful of internet companies are consolidating their control over online advertising and commerce, they confront a moment of...
Fahad HNov 3, 20172 min readFacebook rolls out polls for Pages across desktop, mobileTwin Design / Shutterstock.com Brands can easily run informal focus groups on Facebook now. On Friday, Facebook rolled out a polling tool...
Fahad HNov 3, 20171 min readFacebook’s ad revenue tops $10.1B as ad prices soar to offset supply slowdownNeither political controversies nor measurement mishaps nor its own execs’ warnings have slowed Facebook’s advertising machine. Before...
