I AM NIKOM / Shutterstock.com With more than 300 million visual searches performed on Pinterest each month, the company is looking to...

LinkedIn is giving businesses new ways to solicit people for their information through ads on the business-centric social network. In...

Snapchat is trying to make its most brand-friendly ad formats more appealing to direct-response advertisers. A month after Snapchat...

An opinion piece in Ad Age argues that brands should remain non-partisan and should avoid “steering clear of right-leaning sites.” It...

Bloomua / Shutterstock.com There I was, trying to convince my friends that the purpose of Instagram was to take pictures in the moment....

www.Com Registering a domain name is one of the first steps to starting a new business. That’s because whatever name is chosen will...

Facebook’s year-old Events app hasn’t turned into the Google Calendar competitor it was primed to become. So the social network is...

Three years after Facebook rolled out a version of its “Like” button for developers to feature in their mobile apps, the company is...

Facebook has been holding half-day and day-long digital marketing training sessions (“Boost Your Business“) for small businesses (SMBs)...

People can now upload any photo or video from their phones’ camera rolls to their Instagram Stories, no matter whether it was taken an...

With a lot of unsold inventory and not enough advertisers to buy it, Twitter is trying to address its demand dilemma. Over the summer,...

Twitter is officially doubling its character count. Less than two months after testing extending tweets’ maximum length to 280...

You’ve likely heard that expression. It’s descriptive of what the world is feeling these days with the incredible amounts of content...

As the Federal Trade Commission begins to crack down on creators for improper branded-content disclosures, Instagram wants to keep its...

Facebook has informed advertisers that the company has discovered two new measurement errors. The latest errors mark the 11th and 12th...

think of Instagram as a mindless channel. After all, it distracts you from your to-do list with endless scrolling images of rock-hard...

Reddit will give advertisers a better idea of who saw their ads and how many of those people wound up on a brand’s site, even if they...

Even as a handful of internet companies are consolidating their control over online advertising and commerce, they confront a moment of...

Twin Design / Shutterstock.com Brands can easily run informal focus groups on Facebook now. On Friday, Facebook rolled out a polling tool...

Neither political controversies nor measurement mishaps nor its own execs’ warnings have slowed Facebook’s advertising machine. Before...