Fahad HAug 7, 20194 min readFacebook’s updated Ads Manager UI is easier to navigate, but more work still needed, say adverFacebook’s new Ads Manager continues to roll out to more advertisers. As early as February, there were reports Facebook was updating its...
Fahad HAug 5, 20193 min readAmericans record lowest ‘satisfaction’ with Facebook since 2015, according to ASCIA steady stream of surveys and anecdotal evidence indicates Americans are less trusting and engaged with Facebook since the Cambridge...
Fahad HAug 2, 20192 min readPinterest revenue jumps 62%, monthly active users reaches 300 millionPinterest has released its second earnings report since going public in April, generating $261 million in revenue during the second...
Fahad HAug 2, 20195 min readIs it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer iOnce upon a time, Reddit was considered the “wild west” of the internet. The company’s CEO Steve Huffman described it as a “dystopian...
Fahad HAug 1, 20192 min readSnapchat’s ‘Instant Create’ fast-tracks ad creationSnapchat rolled out a new “Instant Create” tool that allows advertisers to quickly build an ad by selecting the ad’s objective (web...
Fahad HJul 26, 20192 min readTwitter ad revenue up 21% in Q2, ad engagement growth continues to slowTwitter generated $727 million in ad revenue during the second quarter of 2019, a 21% increase year-over-year. The company reports total...
Fahad HJul 26, 20192 min readFacebook’s search ad test is extending to more accountsFacebook has been testing ads in its search results for more than six months, but only with a select few advertisers. Now that test is...
Fahad HJul 26, 20194 min readHas Instagram increased its ad load? Marketers report as many as 1 in 4 posts are adsRecently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick...
Fahad HJul 25, 20192 min readPinterest’s new Mobile Ad Tools let you create, manage campaigns from your phonePinterest launched Mobile Ad Tools this week. Pinterest has introduced new Mobile Ads Tools that allow advertisers to create campaign on...
Fahad HJul 25, 20192 min readFacebook reported strong ad revenue growth in Q2, Instagram ads continue to drive impression growthFacebook earned $16.6 billion in ad revenue for the second quarter of 2019, a 28% increase year-over-year. Facebook CFO David Wehner said...
Fahad HJul 24, 20193 min readSnap continues to march forward with solid gains during the second quarter of 2019Snap, the company behind Snapchat, reported a 48% year-over-year increase in revenue for the second quarter of 2019, reaching $388...
Fahad HJul 23, 20192 min readLinkedIn rolls out new feature to help SMBs promote their service offeringsSmall and midsize business owners will now be able to list the services they offer directly on their LinkedIn profile pages, the company...
Fahad HJul 22, 20191 min readTwitter hires Gap Kim to head Global Business MarketingA new executive has joined the ranks of Twitter’s global business marketing team, the company announced Monday. Gap Kim will oversee...
Fahad HJul 19, 20192 min readHeads up, advertisers: Facebook is shrinking mobile News Feed ad spaceFacebook is making changes to the aspect ratio for posts and ads in its mobile News Feed. Beginning August 19, posts and ads in the...
Fahad HJul 19, 20192 min readReady for the holidays? 1 in 5 US consumers starts holiday shopping in October or earlierBack to school shopping is in full swing, which means the holiday shopping season is right around the corner. One in five U.S. consumers...
Fahad HJul 11, 20192 min readTwitter ArtHouse launches to give brands more access to creators, influencersTwitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of...
Fahad HJul 11, 20192 min readFacebook shows users more details about data used to target adsFacebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to...
Fahad HJul 11, 20192 min readLinkedIn updates Campaign Manager, adds brand awareness, conversion campaign optionsLinkedIn Campaign Manager objective options. LinkedIn is adding three new features to its Campaign Manager advertising platform, along...
Fahad HJul 10, 20192 min readPinterest unveils new video capabilities for brandsPinterest business profiles now have a video tab. Pinterest has rolled out new video capabilities for brands on the platform. Businesses...
Fahad HJul 9, 20193 min readFacebook makes a play for creators with new tools, features for monetizing contentIn advance of VidCon later this week, Facebook announced Tuesday a new slate of updates designed to provide creators with more...
