Facebook’s updated Ads Manager UI is easier to navigate, but more work still needed, say adver
Facebook’s new Ads Manager continues to roll out to more advertisers. As early as February, there were reports Facebook was updating its...
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Americans record lowest ‘satisfaction’ with Facebook since 2015, according to ASCI
A steady stream of surveys and anecdotal evidence indicates Americans are less trusting and engaged with Facebook since the Cambridge...
Pinterest revenue jumps 62%, monthly active users reaches 300 million
Pinterest has released its second earnings report since going public in April, generating $261 million in revenue during the second...
Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer i
Once upon a time, Reddit was considered the “wild west” of the internet. The company’s CEO Steve Huffman described it as a “dystopian...
Snapchat’s ‘Instant Create’ fast-tracks ad creation
Snapchat rolled out a new “Instant Create” tool that allows advertisers to quickly build an ad by selecting the ad’s objective (web...
Twitter ad revenue up 21% in Q2, ad engagement growth continues to slow
Twitter generated $727 million in ad revenue during the second quarter of 2019, a 21% increase year-over-year. The company reports total...
Facebook’s search ad test is extending to more accounts
Facebook has been testing ads in its search results for more than six months, but only with a select few advertisers. Now that test is...
Has Instagram increased its ad load? Marketers report as many as 1 in 4 posts are ads
Recently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick...
Pinterest’s new Mobile Ad Tools let you create, manage campaigns from your phone
Pinterest launched Mobile Ad Tools this week. Pinterest has introduced new Mobile Ads Tools that allow advertisers to create campaign on...
Facebook reported strong ad revenue growth in Q2, Instagram ads continue to drive impression growth
Facebook earned $16.6 billion in ad revenue for the second quarter of 2019, a 28% increase year-over-year. Facebook CFO David Wehner said...
Snap continues to march forward with solid gains during the second quarter of 2019
Snap, the company behind Snapchat, reported a 48% year-over-year increase in revenue for the second quarter of 2019, reaching $388...
LinkedIn rolls out new feature to help SMBs promote their service offerings
Small and midsize business owners will now be able to list the services they offer directly on their LinkedIn profile pages, the company...
Twitter hires Gap Kim to head Global Business Marketing
A new executive has joined the ranks of Twitter’s global business marketing team, the company announced Monday. Gap Kim will oversee...
Heads up, advertisers: Facebook is shrinking mobile News Feed ad space
Facebook is making changes to the aspect ratio for posts and ads in its mobile News Feed. Beginning August 19, posts and ads in the...
Ready for the holidays? 1 in 5 US consumers starts holiday shopping in October or earlier
Back to school shopping is in full swing, which means the holiday shopping season is right around the corner. One in five U.S. consumers...
Twitter ArtHouse launches to give brands more access to creators, influencers
Twitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of...
Facebook shows users more details about data used to target ads
Facebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to...
LinkedIn updates Campaign Manager, adds brand awareness, conversion campaign options
LinkedIn Campaign Manager objective options. LinkedIn is adding three new features to its Campaign Manager advertising platform, along...
Pinterest unveils new video capabilities for brands
Pinterest business profiles now have a video tab. Pinterest has rolled out new video capabilities for brands on the platform. Businesses...
Facebook makes a play for creators with new tools, features for monetizing content
In advance of VidCon later this week, Facebook announced Tuesday a new slate of updates designed to provide creators with more...
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