
Facebook opens Authorization tab in Page settings for advertisers running political ads
Facebook announced earlier this month that as part of its efforts to make political ads more transparent, it has now added an...

Facebook to change terms of service for members outside Europe ahead of GDPR
The move, reported by Reuters today, comes as the EU prepares to begin enforcing the General Data Protection Regulation (GDPR) next...

Facebook reopens review process for Instant Games & Messenger apps
After hitting the pause button on app reviews following the Cambridge Analytica firestorm, Facebook has announced that it is reopening...

Snapchat broadens its ad options with new Shoppable AR Lenses for brands
Snapchat is launching a new Shoppable AR Lens that lets advertisers add a “Buy Now,” “Watch” or “Install Now” button to branded Lenses,...

Pinterest redesigns business profile pages with monthly viewer counts
Pinterest is giving the 1 million businesses on its platform refreshed profile pages. The company aims to give brands more control over...

Facebook’s secret ‘Loyalty Prediction’ ad tool anticipates future user behavior & purchases
Facebook’s predictive ad service tool will make it possible for advertisers to build campaigns beyond user demographics and preferences,...

Three brands still killing it on Facebook
In my column last month, I set out a manifesto for social media marketing in 2018, a call to “grow up or get out.” I compared what social...

Snapchat looks to offer new e-commerce options for Discover Publishers
Snapchat is testing an e-commerce option on some of its Discover publisher channels. The feature will allow users to swipe on a product...

Instagram tests scannable Nametags, taking another page from Snapchat’s playbook
It appears Instagram is once again taking a page from Snapchat’s playbook. The Facebook-owned social media site confirmed it is testing...

Facebook confronts class action lawsuit on behalf of 70M users
Yesterday, Facebook CEO Mark Zuckerberg testified for more than five hours before a joint hearing of the Senate Judiciary and Commerce...

Does Cambridge Analytica have your info? Here’s how to check
As Facebook CEO Mark Zuckerberg heads to Washington, D.C., to testify before Congress about Cambridge Analytica exploiting user data, the...

Facebook announces election-based independent research initiative as part of its continuing hearts a
Today, Facebook announced it had initiated a new independent research project seeking to determine social media’s impact on elections....

Survey: Chasm exists between brands and consumers on data privacy
Dismissed by many digerati several years ago, privacy has come roaring back as an existential challenge for online publishers and digital...

SMB marketing survey finds only 3% use outside agency or vendor
BrandMuscle recently released a “State of Local Marketing” report for 2018. The sprawling document captures marketing and ad-spending...

Facebook Live broadcasts have doubled YoY since the livestreaming feature launched in 2016
Facebook reports Facebook Live broadcasts have doubled year over year since the feature debuted in 2016, and the number of daily average...

Facebook & Instagram ads granted accreditation by the Media Rating Council
After more than a year of audits by the Media Rating Council (MRC), Facebook has been granted accreditation for ads on both its platform...

Pinterest reports 50% gain YoY in SMB advertisers
rvlsoft / Shutterstock.com Pinterest reports it has 1.5 million businesses connecting with customers on its site each month, is...

Facebook is now giving users the option to remove apps in bulk
Facebook has rolled out a new option that allows users to remove apps in bulk from their profile settings. The new feature, which is...

Pinterest’s head of ad products exits company less than 6 months after taking over ad business
Pinterest has confirmed that its head of ad products, Jon Alferness, has left the company and that it has made a change to its product...
























