Fahad HFeb 11, 20163 min readThe New Face Of Public Relations: Tricks And Tools Of Today’s PractitionerAnd you know what that means? It’s time to take a closer look at the role public relations plays within your organization. Why? Because...
Fahad HFeb 8, 20166 min readHow To Build An Employee-Driven Content Strategy In 6 Simple StepsSocial media feeds are whizzing by at rapid rates, so you don’t need me to tell you that quality content is one of the most crucial parts...
Fahad HFeb 4, 20166 min readWhy Buy Twitter Followers? 10 Things You Need To Know About Followers Campaigns On TwitterDo you want to accelerate the growth of your Twitter follower count? Do you want to increase your organic reach on Twitter but find that...
Fahad HFeb 4, 20164 min readThe Publisher Turf Wars: Facebook Instant Articles, Ad Blocking And The FutureMy friend is a big fan of “The Daily Show.” He watches it almost every day on his computer, streaming it from the Comedy Central website....
Fahad HFeb 3, 20163 min readVideo Advertising For 2016: The Data-backed Do’s And Don’tsVideo has caught on with performance advertisers across industries, but as the ad format becomes much more prevalent, it’s arguably...
Fahad HJan 27, 20164 min readHow Social Media Data Can Guide You Through The Advertising OdysseyHowever, research is time-consuming and requires agencies to spend countless hours trying to cull data and insights needed to prove a...
Fahad HJan 21, 20164 min readSocial Media Scheduling: Why I Use Buffer And Hootsuite In TandemWhile there are many tools for pre-scheduling social media posts, ranging from free-but-simple to expensive-and-complex, two tools that...
Fahad HJan 14, 20167 min readTrump, Women And ISIS: What Marketers Can Learn From The Social Language Of The 2016 ElectionUnless you’ve been living under a social media rock, it’s clear that the presidential election season is fully upon us. Between issues,...
Fahad HJan 14, 20163 min readThink Social’s NSFW? Not Any More: How Employee Engagement Really WorksStill think social media isn’t suitable for the workplace? In an increasingly social world, I am so surprised at the number of brand...
Fahad HJan 13, 20163 min read2016: The Year Social Intelligence Makes Its Way To The BoardroomNow that we’re a couple of weeks into 2016, we can easily draft post after post about what went right or wrong in 2015. Alternatively, we...
Fahad HJan 11, 20164 min readThe Whole Nine Yards: What The NFL Can Teach Marketers About Brand Engagementdean bertoncelj / Shutterstock.com The pure unbridled energy that comes from watching your team score the winning touchdown now extends...
Fahad HJan 6, 20163 min readInstagram Advertising: What’s Working?Chukcha / Shutterstock.com My work involves looking into larger trends we (at Nanigans) observe across our base of hundreds of large...
Fahad HDec 31, 20152 min readThe Big Wrap-Up: The Top 10 Columns On Marketing Land In 2015From the death (again) of Google+ to social media advertising and mobile business apps, Marketing Land’s most popular columns of the year...
Fahad HDec 30, 20152 min readFrom Likes To Tweets: Our Top Social Media Marketing Columns Of 2015Social media marketing is a fussy and ever-evolving beast. New platforms are continually arising, while others lose their luster and fade...
Fahad HDec 30, 20154 min readThe Secret Formula For Irresistible LinkedIn Connection Requests“I’d like to add you to my professional network on LinkedIn.” OK, maybe that’s a bit of stretch, but not much. Aside from using a...
Fahad HDec 21, 20155 min readWins And Losses From The Social Teams Of The NFLdean bertoncelj / Shutterstock.com Football has always sparked great conversations — whether it’s chatting with your family while...
Fahad HDec 17, 20153 min readSmashing Old Silos: The Necessary Integration Of Search, Social And ContentLet’s be real. Consumers DO NOT CARE about your procurement processes and your marketing silos. They’re no longer just listening to radio...
Fahad HDec 15, 20155 min readWhen Tragic News Strikes, Should Brands Adjust Their Social Media?After we had an enlightening internal discussion at our company, I wanted to give my colleague and BlogMutt CEO Scott Yates an...
Fahad HDec 14, 20156 min readA Beginner’s Guide To Social Media Marketing From The 10,000 Small Businesses ProgramBloomua / Shutterstock.com In July, I had the privilege of serving as a social media panelist for the New Orleans cohort of Goldman...
Fahad HDec 11, 20154 min read3 Brands That Dominated Cyber Monday And What They Can Teach Us About Consumer EngagementBlack Friday for the convenience and comfort of Cyber Monday. ComScore reports that digital shopping growth is on track to outpace...
