Fahad HJul 26, 20192 min readTwitter ad revenue up 21% in Q2, ad engagement growth continues to slowTwitter generated $727 million in ad revenue during the second quarter of 2019, a 21% increase year-over-year. The company reports total...
Fahad HJul 26, 20192 min readFacebook’s search ad test is extending to more accountsFacebook has been testing ads in its search results for more than six months, but only with a select few advertisers. Now that test is...
Fahad HJul 26, 20194 min readHas Instagram increased its ad load? Marketers report as many as 1 in 4 posts are adsRecently, a colleague mentioned that she had noticed a significant surge in the number of Instagram ad placements. Conducting a quick...
Fahad HJul 25, 20192 min readPinterest’s new Mobile Ad Tools let you create, manage campaigns from your phonePinterest launched Mobile Ad Tools this week. Pinterest has introduced new Mobile Ads Tools that allow advertisers to create campaign on...
Fahad HJul 25, 20192 min readFacebook reported strong ad revenue growth in Q2, Instagram ads continue to drive impression growthFacebook earned $16.6 billion in ad revenue for the second quarter of 2019, a 28% increase year-over-year. Facebook CFO David Wehner said...
Fahad HJul 24, 20193 min readSnap continues to march forward with solid gains during the second quarter of 2019Snap, the company behind Snapchat, reported a 48% year-over-year increase in revenue for the second quarter of 2019, reaching $388...
Fahad HJul 19, 20192 min readHeads up, advertisers: Facebook is shrinking mobile News Feed ad spaceFacebook is making changes to the aspect ratio for posts and ads in its mobile News Feed. Beginning August 19, posts and ads in the...
Fahad HJul 19, 20192 min readReady for the holidays? 1 in 5 US consumers starts holiday shopping in October or earlierBack to school shopping is in full swing, which means the holiday shopping season is right around the corner. One in five U.S. consumers...
Fahad HJul 16, 20192 min readHubSpot’s free users get a premium upgradeUsers of HubSpot’s free CRM tools will now be able to send targeted emails and manage social ad spending, according to an announcement...
Fahad HJul 11, 20192 min readFacebook shows users more details about data used to target adsFacebook is introducing new details to its “Why I’m seeing this ad” feature for users. It now shows the interests and categories used to...
Fahad HJul 11, 20192 min readLinkedIn updates Campaign Manager, adds brand awareness, conversion campaign optionsLinkedIn Campaign Manager objective options. LinkedIn is adding three new features to its Campaign Manager advertising platform, along...
Fahad HJul 2, 20192 min readFacebook warns Pages it is downgrading posts that use exaggerated health claims to promote productsFacebook announced on Tuesday it has made ranking updates to its News Feed algorithm, aiming to reduce posts that contain exaggerated or...
Fahad HJul 2, 20192 min readFacebook brings back reach estimates for Custom AudiencesFacebook is reinstalling reach estimates for Custom Audiences, a tool that allows advertisers to estimate audience size for their Custom...
Fahad HJun 26, 20192 min readInstagram to start showing ads in Explore tabInstagram announced Wednesday that it is introducing ads in its Explore tab, the section where users can browse content and discover new...
Fahad HJun 26, 20192 min readLinkedIn Pages get new CTA buttons, mobile editing capabilities, moreLinkedIn analytics for CTA buttons LinkedIn is rolling out new features for page admins on Wednesday, now making it possible to add...
Fahad HJun 24, 20197 min readWelcome to the next era of social media marketingAt this year’s F8 Developer’s Conference, Facebook CEO Mark Zuckerberg stood on stage and announced, “The future is private.” It was a...
Fahad HJun 11, 20192 min readFacebook launches new market research app after pulling similar app in JanuaryFacebook has rolled out a new Study from Facebook marketing research program that involves users downloading an app to collect data from...
Fahad HJun 6, 20194 min readWomen make up majority of influencer community, still earn less than male influencersThe influencer community is one of the rare businesses where women dominate the field. Across all industries – travel, fashion,...
Fahad HJun 4, 20192 min readFacebook Video Creation Kit gets new editing, resizing options and ‘Save’ featureFacebook introduced several new Video Creation Kit features Tuesday, including a tool that will automatically create multiple versions of...
Fahad HJun 4, 20192 min readInstagram advertisers can now convert organic influencer posts into adsInstagram is rolling out branded content ads to all advertisers, making it possible for brands to create ads using organic posts from the...
