Facebook has messed up on its math again. More notable than the error itself is the fact that, by my count, this is the tenth measurement...

Instagram has copied Snapchat’s _____ feature that _________. On Instagram, the feature is called ______. (Sorry, I forgot to fill in my...

Less than a week after a drab earnings report, Snapchat is polishing its ad product portfolio and making a shiny new addition. Snapchat...

A day after posting a disappointing first-quarter earnings report, Snap Inc. released a regulatory filing that offered more details about...

Only two months old as a public company, Snap Inc. is already experiencing growing pains, except the pains are from not growing enough....

Facebook is looking to eradicate any semblance between people’s news feeds and those spammy “recommended articles” boxes littering the...

Facebook Lead Ads just got a whole lot more accountable by enabling campaign integrations with offline systems such as CRMs, POS or call...

Snapchat is officially wide open for business. On Thursday, Snapchat debuted a self-serve tool to buy ads on the mobile app that makes it...

AdRoll has introduced a pro version of its platform for running retargeting and lookalike targeting campaigns for agencies to manage...

For almost a year, Facebook has warned that sometime in the middle of 2017 the social network will max out the number of ads it can...

Facebook continues to make a ton of money… … but for months, Facebook execs have warned that its advertising revenue growth will slow...

Snapchat has quietly been pitching advertisers on a way to reach everyone in the US who views a Story on a given day. Earlier this year,...

If Facebook is the YouTube of live video online, Twitter seems to have its eye on becoming the Hulu. At its inaugural NewFronts...

officially adopted header bidding in March, and it has tweaked some of its stances on transparency to better court brand-oriented...

tanuha2001 / Shutterstock.com Here’s why, after the next time you check flights online, an ad flagging a seat on a specific flight might...

Audience growth is no longer a problem for Twitter. That’s great, especially since Twitter has plenty of new problems. In the first...

Twitter released its first quarter earnings results on Wednesday morning. Here’s a quick rundown of how the social network’s business is...

tanuha2001 / Shutterstock.com Social media has not only revolutionized the way that people communicate and stay in touch; it has...

Snapchat is making it easier for brands to buy Sponsored Geofilter ads that people can add atop the photos and videos they share on the...

George Dolgikh / Shutterstock.com Marketers will be able to target LinkedIn users based on their web browsing and email addresses sooner...