LinkedIn adds analytics, audience management & media buying solutions to its partner program
The Marketing Analytics partners integrated with LinkedIn’s Marketing Analytics APIs include Bizible, DashThis, Datorama, Hootsuite, Nugi...
The Marketing Analytics partners integrated with LinkedIn’s Marketing Analytics APIs include Bizible, DashThis, Datorama, Hootsuite, Nugi...
Over the past couple of years, Facebook has rolled out ways for retailers to push people from Facebook to their brick-and-mortar stores....
Facebook continues to crack down on the shady side of its social network. On Wednesday, Facebook announced that it has started fighting...
Pinterest is officially pressing play on its autoplay video ad business. A few months after it began testing autoplay video ads,...
Facebook continues to try to ease advertisers’ concerns with ads running across its Audience Network ad network. After appraising...
A couple of years ago, Facebook rolled out an ad format tailored to retailers looking to retarget people browsing their e-commerce sites....
It’s no secret that Snap Inc has struggled in the eyes of investors since their IPO earlier this year. While the stock price has dropped,...
Amazon Spark, the e-commerce giant’s Instagram/Pinterest mashup, is only a couple of weeks old, but it’s already overrun with ads. During...
One of the main reasons Snapchat isn’t yet a must-buy for advertisers is ad buyers’ inability to see how their Snapchat campaigns impact...
Facebook plans to let brands target ads to people who RSVPed to events posted by a brand’s Page. A Facebook spokesperson confirmed the...
With its ad revenue in decline, Twitter needs to explore ways to boost its business. And it really is. Twitter is testing a...
Like many of its users, Snapchat’s advertising business has grown into its awkward teenage years. Fortunately for Snapchat, it’s still...
This article has been updated to include more examples since it was first published on October 27, 2016. Yes, a lot has been written...
When question-and-answer network Quora announced earlier this year that its ad platform was coming out of beta, some 300 advertisers were...
Snapchat has rolled out a tool called Snap Publisher that the company claims brands can use to create vertical video Snap Ads in under...
One of the knocks against advertising on Snapchat is that it’s hard to make ads for Snapchat. The mobile app’s insistence on vertical...
Newspapers reaped a lot of revenue from their classified sections. Then Craigslist killed that business. Then Facebook cloned Craigslist....
Facebook announced its beta for ads in Messenger is expanding to all markets, meaning the big ads can pop in the message feeds of the...
Just because Facebook has disclosed 10 measurement errors since last September doesn’t mean the company is shying away from providing...
When you watch TV with the people you live with, you see the same ads. Soon that may also be the case when you check Facebook. Facebook...