Fahad HAug 31, 20181 min readThe ultimate guide to using Bing Webmaster Tools – Part 5Every subsequent time you log in, you get access to meaty data and an analysis of your websites’ performance, indexing, and crawling...
Fahad HAug 28, 20181 min readWhy websites should be using HSTS to improve security and SEOBut a lesser-known security layer called HTTP Strict Transport Security (HSTS) is also available and can help protect your site and your...
Fahad HAug 28, 20185 min read5 ways to improve ROI on seasonal pages by optimizing your SEO crawl budgetWhat is a crawl budget? Google’s goal is to make useful information available to people searching the web. To accomplish that, Google...
Fahad HAug 24, 20182 min readA checklist: Important SEO points to cover in a content campaignAfter you’ve chosen the right execution for your link-building campaign and you’re getting ready to launch it, you can’t forget about...
Fahad HAug 23, 20181 min readFlying close to the sun: SEO tactics that may get you burnedWhat kind of risk are you willing to take for better rankings and more organic traffic? For many years now, there has been an ongoing...
Fahad HAug 8, 20181 min readHow Bing is enhancing search and apparently growing as a resultTechRadar reported, “As more people used Bing, the search revenue (excluding traffic acquisition costs) also grew, so it looks like...
Fahad HAug 1, 20181 min readYou need 23 keywords in a blog post to rank well. Not.“How many keywords should I use in my posts?” People seem to be looking for an exact number or percentage that defines an ideal “keyword...
Fahad HAug 1, 20181 min readThe ultimate guide to HTTP status codes and headers for SEOWhen search engine spiders like Googlebot crawl a website, they behave like browsers requesting web pages from a site and rely on HTTP...
Fahad HJul 30, 20181 min readHow to use SEO for big ROI during back-to-school and other sales eventsIn 2016, Alibaba’s Singles Day grossed $17.8 billion in 24 hours, and that figure rose to $25.3 billion in 2017: In the United States,...
Fahad HJul 26, 20187 min read8 ways to use content to skyrocket user engagementAs marketers, not only do we need to conduct extensive research so we can make great content, we also need our content and web pages to...
Fahad HJul 24, 20185 min readHere’s why you should start thinking of content marketing as an SEO strategySEO (Search Engine Optimization) is a busy and dynamic market. As search engines regularly change their algorithms to take new factors...
Fahad HJul 23, 20186 min readContent manager checklist: 10 things to do before you hit publishWith the move to online publishing, those responsibilities have increasingly fallen on the shoulders of the content manager — a hybrid...
Fahad HJul 23, 20181 min readHow to project SEO traffic levels and avoid saying, ‘It depends’Boss: “If we implement your recommendations, how will this impact traffic?” You: “It depends.” Boss: “If we create a new content...
Fahad HJul 11, 20182 min readThe small business owners guide to conquering SEO: The glossaryWhile SEO is neither magic nor rocket science, it’s still fairly complex and getting more so every day. The vernacular can be somewhat...
Fahad HJul 9, 20182 min readBe careful what content you cut from your siteHaving a lot of content on your site can make content management seem overwhelming, so it’s understandable an organization may want to...
Fahad HJul 9, 20181 min readSMX Advanced session recap: Mobile-first and AMPMobile-First & AMP For The Advanced SEO session from SMX Advanced. The session included the always impressive Alexis Sanders, Technical...
Fahad HJul 4, 20182 min readHow to prioritize SEO tasks by impact“What do we need to do to optimize our site?” It’s a question every search engine optimization specialist (SEO) faces but one that...
Fahad HJun 19, 20187 min readSMX Advanced 2018 Session Recap: Storytelling with Social Ads that SellSMX Advanced attendees were treated to a rock-star lineup of paid social media marketers. Our presenters spoke to the crowd about how we...
Fahad HJun 19, 20186 min read5 things to check if your traffic suddenly dropsNo one’s immune to traffic drops, and the causes may be easy to overlook. Still, to avoid barking up the wrong tree, gather the evidence...
Fahad HJun 15, 20182 min readSupercharging your SEO with AI: Insights, automation and personalizationRecently, I had the pleasure of presenting at SMX London on Supercharging your SEO with AI and thought I would share some of the insights...
