Real Time Marketing 2/2

Jan 16, 20151 min read

Duck Tape Re-Enacts College Football Game In Real-Time On Vine

On Monday night during the University of Oregon and Ohio State University game, Pittsburgh agency Bruner launched a real-time marketing...

Jan 13, 20152 min read

It wasn’t quite a Super Bowl, or even a super night of witty real-time marketing but college football’s national championship game Monday...

Nov 24, 20148 min read

You can buy a Coke at a Denny’s restaurant, but otherwise, the two brands would seem to have little in common. However, at SMX Social...

Nov 11, 20143 min read

We give brands a lot of grief for social media flubs, especially when they make ham-handed attempts to exploit real-time trends and...

Nov 4, 20148 min read

We all know it when we see it: the real-time marketing slam dunk. Oreo’s “You Can Still Dunk in the Dark” is the uber example, an...

Jun 17, 20142 min read

The 2014 FIFA World Cup, which some predict will be the biggest social media sporting event of all time, had its U.S. kickoff today and...

Mar 3, 20141 min read

Arby’s garnered lots of attention with a tweet to Pharrell on Grammy’s night asking for its hat back. Turns out Pharrell put the now...