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NinthDecimal adds native ads to its location-based repertoire
This week, location-based marketing platform NinthDecimal is making native ads available through its services. The San Francisco-based...
NinthDecimal adds native ads to its location-based repertoire
This week, location-based marketing platform NinthDecimal is making native ads available through its services. The San Francisco-based...
Three-year long study finds native ad spend jumped 600 percent between 2014 & 2016
After a three-year long study analyzing more than a billion native ad impressions across 10 verticals, Nativo says that native ad...
Three-year long study finds native ad spend jumped 600 percent between 2014 & 2016
After a three-year long study analyzing more than a billion native ad impressions across 10 verticals, Nativo says that native ad...
Facebook expands branded content program, will mark posts as ‘paid’
For nearly a year, Facebook has been giving verified Facebook page owners — typically brands, publishers or influencers — the ability to...
Facebook expands branded content program, will mark posts as ‘paid’
For nearly a year, Facebook has been giving verified Facebook page owners — typically brands, publishers or influencers — the ability to...
This Week in Content Marketing: Is Native Advertising’s Fail on Brands or Publishers?
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this episode, Robert and I dissect...
This Week in Content Marketing: Is Native Advertising’s Fail on Brands or Publishers?
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this episode, Robert and I dissect...
Taboola & The Trade Desk now offer a single interface for native ads, video ads
Content discovery service Taboola took another step this week toward making video ads a regular member of its family, announcing that it...
Taboola & The Trade Desk now offer a single interface for native ads, video ads
Content discovery service Taboola took another step this week toward making video ads a regular member of its family, announcing that it...
This Week in Content Marketing: It Doesn’t Matter If You Call It Content Marketing
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this episode, Robert and I discuss...
This Week in Content Marketing: It Doesn’t Matter If You Call It Content Marketing
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this episode, Robert and I discuss...
Still not sold on native advertising? 3 benefits you should know about.
better CTR (click-through rate) and higher leads. Native advertising has been used for years, but not all advertisers and marketers are...
Still not sold on native advertising? 3 benefits you should know about.
better CTR (click-through rate) and higher leads. Native advertising has been used for years, but not all advertisers and marketers are...
Revcontent buys content rec engine Rover
Hoping to make better content recommendations, Revcontent announced this week it has purchased personalized content recommendation engine...
Revcontent buys content rec engine Rover
Hoping to make better content recommendations, Revcontent announced this week it has purchased personalized content recommendation engine...
Adblade adds self-service RTB for its WordPress plugin
Adblade provides some of those “you might also be interested in this” sections at the bottom of many online articles. Like competitors...
Adblade adds self-service RTB for its WordPress plugin
Adblade provides some of those “you might also be interested in this” sections at the bottom of many online articles. Like competitors...
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