
Google Really Wants Businesses To Mobilize, Offering Free Sites to Small Busineses
howtogomo.com portal last year and has been doing a series of webinars on going mobile. Google has also made having a mobile optimized...

Google’s Android Now 50 Percent Of US Smartphone Market — comScore
According to mobile market share numbers released by comScore today Google’s Android OS is now on half the smartphones in the US market....

Responsive Web Design Isn’t Meant To Replace Mobile Web Sites
The title of this article is my opinion, but also the opinion of the founder of responsive web design. At the end of his book, Responsive...

Mobile Apps vs. the Mobile Web: “It Doesn’t Matter to Consumers”
released a new report this morning that wades into the mobile “apps vs. web” debate. It’s positioned as a metaphor or surrogate for a...

Twitter Advertisers Can Now Target Promoted Tweet Campaigns To Mobile Users
The company has just announced an expansion of its mobile Promoted Tweets ad product, and it includes mobile-specific targeting. “…brands...

Pew: Smartphone Ownership Crosses Symbolic 50 Percent Threshold In US
With several qualifications and caveats, The Pew Internet Project released some new survey data (n=2,253) this morning that indicates 53...

Facebook Finally Brings Ads To Mobile Devices
Speaking today at Facebook’s first fMC marketing event, Mike Hoefflinger, Director of Global Business Marketing, announced that Premium...

Twitter Ads Go Mobile, But Advertisers Can’t Target That Way (Yet)
announcement today that Promoted Tweets are coming soon to the official Twitter apps on the iPhone and Android devices. They’re not, at...

Google’s Smartphone Dominance, Tablet Weakness And Surprising Mobile Ad Numbers
Mobile World Congress is happening in Barcelona, Spain this week. I’d probably be attending but for SMX West starting tomorrow in San...

White House Launches “Consumer Bill Of Rights” Effort, Companies Commit To “Do Not
introduced a “Consumer Privacy Bill of Rights” that will be voluntarily supported by Google, Yahoo, AOL and Microsoft. The companies have...

Pinwheel: Flickr Co-Founder’s New Startup Is Part Flickr, Foursquare & Path
Pinwheel is very interesting — but it’s not an original idea. In fact it’s an idea that has been unsuccessfully tried by at least two...

Will Google Latitude Succeed As A Loyalty Platform?
Latitude has millions of users, what the company doesn’t generally talk about is how many of those people are actively engaged with the...

Apple Cuts iAd Prices To Attract Brands, Compete With AdMob
According to AdAge, the new iAd minimum ad spend is being reduced from $500,000 to $100,000. It began at $1 million when the platform...

Marketing Metrics & Monetization Tactics For The Application Age
Why do apps matter? For the first time ever, Apple’s iOS surpassed Mac OS in terms of Web browsing market share, highlighting a shift of...

Report: iPhone, iPad Now Drive More Web Traffic Than Mac OS
Reflecting trends in the larger mobile and PC markets, Apple’s iOS devices (iPhone, iPad) are now responsible for a larger share of web...

AdMob To Switch To AdWords-Style Auction For CPC Advertising
The change will take place globally on February 15, at which point the ad displayed for a given user will depend on the quality of the ad...

Google Wallet Gets Its Second US Carrier — AT&T
said in December that it was blocking Google Wallet on the Galaxy Nexus handset, because of “security concerns,” conspiracy theories...

Why Necessity Will Soon Make Facebook The World’s Largest Mobile Ad Network
S-1 to go public today, and interesting fact emerged. Facebook — out of necessity — will soon become the largest mobile ad network in the...

Samsung Faces Potential EU Antitrust Wrath For Failure To License Mobile Patents
opened a formal investigation to determine whether the Korean firm breached EU antitrust rules. Did Samsung break its promise to Europe?...
























