Study: Social Networks Deliver Most Effective Mobile App Marketing Channel For Conversions, Quality
Comparing conversion rates, user quality and install volume across various channels, geographies, app categories, and user segments, the...
Comparing conversion rates, user quality and install volume across various channels, geographies, app categories, and user segments, the...
Top 25 all-time free iPhone apps. Apple published that list — and three others — as part of its countdown to 50 billion App Store...
The March smartphone market share numbers are out from comScore. What we see is Apple gaining 2.7 points to maintain its lead as the top...
One of the five predictions in my recent 2013 mobile predictions post was that mobile analytics and measurement would get a seat at the...
study analyzing international social media behavior revealed that mobile use and older Internet users are driving growth for Facebook,...
Mobile Path-to-Purchase Study is that 46 percent of survey respondents said they relied exclusively on their smartphones or tablets in...
Email isn’t dead. In fact, it’s one of the most popular activities people do on their smartphones and tablets. So are your email messages...
For everyone from business executives to teens, mobile devices facilitate a significant portion of communications and media consumption...
report from eMarketer estimates that 15 percent of online retail sales will be made on a mobile device this year, climbing upwards of $39...
Pages layout. Page owners don’t need to do anything; all existing Pages will automatically be converted to the new format. It goes live...
Google bought Motorola Mobility in late 2011 for its patent portfolio. The company spent $12.5 billion, Google’s largest acquisition by...
As law enforcement officials continue their manhunt for one fugitive that’s suspected to have been involved in the Boston Marathon...
Mobile is one of the fastest growing mediums of our time. It seems every day some new technology or new development is being brought to...
new forecasts from local media analyst firm BIA/Kelsey, U.S. social ad revenues are projected to grow from $4.7 billion earned in 2012 to...
eMarketer, BIA/Kelsey and now IDC. Emarketer said that US mobile advertising was worth $4.1 billion in 2012, BIA estimated $3.2 billion...
According to eMarketer, mobile advertising will reach $7.29 billion by the end of this year with Google projected to take home more than...
BIA/Kelsey forecasts U.S. mobile local advertising revenue will grow from $1.2 billion in 2012 to $9.1 billion in 2017, experiencing a...
When was the last time you scanned a QR code? Be honest. If it was in the last month, are you hooked? Yes, that was a rhetorical question...
It was 40 years ago today that Martin Cooper, an employee at Motorola, made the first ever cell phone call from the streets of Manhattan....
Instagram’s Android app launched, and the photo-sharing app has become just about as popular on that platform as on iOS. In a short blog...