
Report: Smartphone shipments down globally, Huawei pushes Apple to #3 position
International Data Corporation (IDC) reported that Q2 smartphone shipments were down just under 2 percent annually. According to the...

US market becoming a smartphone duopoly
Last week, Google received the largest antitrust fine ever imposed by the European Commission (EC). At the highest level, that fine is...

Google releases AMP Stories v1.0 with new features, including an ads beta for DFP users
Examples of Google AMP Story ads. Following on the introduction of AMP Stories for publishers in February, the AMP team has announced...

Report: Smart speaker ownership driving voice adoption on smartphones
NPR and Edison Research have released a new “smart audio” report. It’s the third installment of research that began in 2017, intended to...

Why the local search marketplace would benefit from a super-app
complicated the path further as consumers spread their time and attention over a growing variety of devices and content. Yet there are...

Google hit with largest-ever $5 billion antitrust penalty in Android case
It’s the largest antitrust fine ever imposed by the European Commission (EC) and nearly double the last antitrust fine Google received...

New features in the Facebook Ads Manager app make building ads on mobile easier
Rokas Tenys / Shutterstock.com Facebook just gave advertisers more creative tools for building ads right from their phones via the Ads...

Third-party app store owner files EU complaint about being blocked by Google
As the European Commission (EC) reportedly prepares to slap Google with another multibillion-dollar antitrust fine over its requirements...

Simpli.fi’s ‘addressable geo-fencing’ enables individual household targeting but a
Local programmatic platform Simpli.fi has introduced what it’s calling “addressable geo-fencing.” Geofencing based on IP address or...

Report: Second big EU antitrust fine against Google coming next week
Reports out today from the The Washington Post and Reuters say that the European Commission (EC) is readying a second multibillion-euro...

Analyst firm: Smart speaker market will reach 100M units by year-end
Analyst firm Canalys is projecting that the global smart speaker market will reach 100 million units by the end of 2018. It further...

Report: Stores still critical in consumer purchase journey, above TV and social
A new survey of 2,000 US consumers from location intelligence provider Blis argues that, contrary to marketers’ perceptions, the dominant...

Mobile is taking over the customer journey
With over 40 percent of online transactions and growing, mobile is eating the world day by day. When a customer sets out to learn and...

Blockchain powered Killi wants users to ‘own their identity,’ make money from brands
It’s an idea that has been around for years: Consumers should control and explicitly sell their data for compensation. It’s implied in...

After data leak, 3 of 4 US carriers vow to stop selling user location to third parties
If mobile phone owners were told that their wireless carriers were selling data about their real-time movements most people would be...

Why your marketing performance problem is really a measurement challenge
Figuring out how your company will grow is one of the biggest challenges facing marketers. The playbook is clear: Choose a high-value...

Using push notifications for mobile app retention
And more importantly, how can we make it stop? Let’s face it, not every app can be Snapchat or Instagram, and even the largest iPhone or...

Report: Microsoft seeks to help retailers compete with Amazon Go
Amazon’s Go checkout-free grocery concept store proved immediately popular, with the retailer saying it would open more stores in the US....

Placed launches TV screen-to-store offline attribution
Location analytics platform Placed (owned by Snap) is introducing TV-to-offline store measurement as part of its broader “Placed...
























