Fahad HFeb 20, 20172 min readFacebook Jobs makes having a Page that much more valuable for SMBsLast week, Facebook formally entered the recruiting market. The company announced Jobs on Facebook, a new tool for small businesses (and...
Fahad HFeb 17, 20171 min readReports: Digital, especially mobile, driving trillions in offline retail spendingThe $354 billion in 2016 e-commerce sales is small potatoes compared with offline retail spending: over $4.5 trillion, according to US...
Fahad HFeb 17, 20171 min read[Podcast] Marketing Land Live #45: What are haptic ads with Josh Stivers of ImmersionImagine you’re watching a scary trailer for the latest big Hollywood horror movie on your smartphone. It’s dark. Rain is pouring down....
Fahad HFeb 16, 20172 min readNow you can shop with Google Home — just like on Amazon EchoEarlier today, Google announced that you will now be able shop with Google Assistant on Google Home. This duplicates functionality...
Fahad HFeb 16, 20172 min readCortana introduces ‘suggested reminders’ based on email contentIn the battle of the virtual assistants, there are the rumblings of a feature war. Microsoft’s Cortana is introducing a new “suggested...
Fahad HFeb 14, 20171 min readMobile makes up 21 pct. of online spending in Q4, as digital commerce reaches $109 billionFull year US e-commerce spending numbers are out from comScore. In the holiday quarter, consumers spent $109.3 billion online, which was...
Fahad HFeb 13, 20171 min readThe impact (and lack thereof) of Google’s mobile popup algorithmIt’s not often that Google announces an algorithm update in advance. But when they do, not only can webmasters prepare for that update,...
Fahad HFeb 13, 20172 min readReport: more than 13 million proximity sensors now deployed globallyProximity and beacon data platform Unacast has released its Q4 Proximity.Directory report. The document focuses on “smart cities” and how...
Fahad HFeb 10, 20172 min readGoogle image search lead Randy Keller jumps to PinterestIn its early days, Pinterest was described as a “social scrapbooking” or photo-sharing site. CEO Ben Silbermann has called it a “catalog...
Fahad HFeb 10, 20172 min readYelp Q4: earnings beat expectations, but guidance disappoints investorsYelp beat Q4 2016 analyst consensus expectations for both revenues and earnings per share yesterday. The company announced revenues of...
Fahad HFeb 6, 20173 min readHow mobile marketers can prepare for when tragedy strikeschrisdorney / Shutterstock.com Am I glad that 2016 is over. From David Bowie to Carrie Fisher and George Michael, the year was full of...
Fahad HFeb 3, 20172 min readFTC issues report and guidelines on cross-device trackingGiven audience fragmentation across devices and platforms, there has been a dramatic increase in the use of tracking and data to get a...
Fahad HFeb 3, 20171 min readLocal search: It’s all about mobileOptimizing for local search is important, but if you aren’t optimizing for mobile, you’re going to miss out on your most important source...
Fahad HFeb 2, 20172 min readAmazon Q4 beats earnings expectations, but $43.7B in revenues fall shortThis afternoon e-commerce giant Amazon announced quarterly revenues of $43.74 billion and earnings of $1.54 per share. Earnings beat...
Fahad HFeb 2, 20171 min readThe desktop’s death has been greatly exaggerated: How it’s holding its own in a mobile wSometimes when I’m talking to search marketers, I feel a little bit like Jan Brady — but instead of everything being about “Marsha,...
Fahad HJan 31, 20173 min readApple reports best quarter ever: $78.4B revenue, 78M iPhones soldAfter three consecutive quarters of year-over-year sales declines, Apple announced its biggest quarter ever. The company beat revenue and...
Fahad HJan 31, 20172 min readA better Siri is critical to the iPhone’s long-term competitivenessWhen Apple bought Siri in 2010, it ushered in the era of the virtual assistant. It was a truly differentiated feature vs. Android phones....
Fahad HJan 31, 20172 min readSquare offering merchants $12K in free payment processing with Apple PaySquare has become a key Apple Pay partner. The San Francisco-based company has made a big bet on mobile payments — it wants its brand to...
Fahad HJan 27, 20173 min readHow much should B2B companies invest in digital marketing?It is not hard to find information regarding digital marketing budgets. Many papers and articles discuss what percentage of your overall...
Fahad HJan 24, 20173 min readShopping centers reinvented: 2017 and beyondHeavy reliance on traditional anchor department stores is on the way out, and specialty retailers must go beyond the status quo of...
