With as many as 60 percent of all mobile local searches leading to consumer action within the day (depending on the category), mobile...

One of the advantages of writing this column at Marketing Land now is that we can focus on any aspect of mobile marketing that interests...

Whether you’re an early adopter or still admiring from a distance, there is no doubt that tablets are becoming increasingly prevalent...

Image via Shutterstock These days, the entry points to the Internet are becoming increasingly diverse. Once relegated to computers, the...

This is a derivative work from an image used by permission from  istockphoto According to the 2013 Internet Trends report released in May...

Since Google announced its most recent smartphone ranking changes last month, I’ve seen a number of commentators online saying that...

It doesn’t seem so long ago that we were introduced to the magical world of the Internet. It became the fastest and most interactive way...

Fragmentation has been a hot-button issue in tech circles for a while. As newer Android and iOS versions are released, they leave behind...

As of February of this year, there were 2.4 billion people online — a little over one third of the world’s population. That’s a lot of...

For nearly eight years now, I’ve been talking to marketers about the value of presenting usable content to mobile users. Throughout that...

The media business has grown to a certain level of maturity. The ecosystem affords brands, marketers and agencies a vast tableau of...

Image courtesy of Apple & Samsung With over 27.4 million iPhone 5s sold in the last quarter of 2012 alone, the iPhone 5 is the world’s...

With the rise in mobile marketing, measuring the online-offline attribution of a mobile search campaign has only increased in complexity....

If you pay attention to the tech world, you’ve likely noticed a proliferation of geeks donning a new device called Google Glass. This...

I know I said I would have mobile SEO case studies this month, but I’m postponing that a  month so I can discuss two tools that will soon...

Modern audiences are becoming more and more mobile; they are constantly switched-on and are ready to compare data and make consumer...

Unfortunately, we won’t hear from SEO guru Matt Cutts this year at I/O. He formerly presented a session on SEO at Google I/O each year,...

One of the five predictions in my recent 2013 mobile predictions post was that mobile analytics and measurement would get a seat at the...

For everyone from business executives to teens, mobile devices facilitate a significant portion of communications and media consumption...