
Google Tells Users It Scans Their Email As Microsoft Puts “Scroogled” To Bed
updated its terms of service (TOS) yesterday to make more explicit the fact that it scans Gmail for the purpose of matching email content...

UK Watchdog Clears Microsoft’s Scroogled-Style Radio Ad Against False Advertising Claims
Advertising Standards Authority (ASA) has cleared a radio ad attacking Google’s privacy practices against complaints that it amounted to...

How Microsoft Scroogled Itself As The Defender Of Email Privacy Over Google
For just over a year, Microsoft has been attacking Google over email privacy. Consumers are getting “Scroogled” by a Google that doesn’t...

Microsoft Board Chair: Company Culture Must Change
In a candid statement to Fortune, Microsoft Board Chairman John Thompson likened Microsoft to IBM 25 years ago and acknowledged that the...

Microsoft’s Scroogled Campaign Hits New Low, Uses “Pawn Stars” Guys To Attack Chro
“Wow. How sad.” That was my reaction to watching the latest in Microsoft’s Scroogled campaign against Google, this time using two of the...

Google On Microsoft’s Scroogled Clothes: Competition In Wearables “Really Heating UpR
sell Scroogled swag. Today, in response to the new merchandise on the Microsoft Store, Google sent out a formal statement: Microsoft’s...

“Keep Calm While We Steal Your Data” – Microsoft Now Selling Scroogled Merchandise
last November in a new direction: merchandise. Now, consumers can purchase “Don’t Get Scroogled” products from the Microsoft Store with...

Is Microsoft’s Scroogled Campaign Working? Not If Gaining Consumers Is The Goal
Scroogled” campaign for almost a year now. Is it working? Ad Age has an interesting story with experts saying yes, in terms of ad...

Microsoft’s Latest Scroogled Target: Google’s “Gspam” Ads That Look Like Ema
Or, as Microsoft is calling it today, “Gspam.” That’s the term they’re using for those ads that look like emails in Gmail (which, last I...

The Rise & Fall Of Microsoft’s “Scroogled” Petition Against Gmail
At First, The Petition To Nowhere Last month, I covered how after the first week of its existence, Microsoft’s petition was seeing a...

Microsoft Dropping “Scroogled” Ads That Attack Google
Microsoft is reportedly ending buying TV, newspaper and social media ads promoting its “Scroogled” campaign, which was launched in...

Microsoft’s “Scroogled” Campaign Against Gmail Wins 0.002% Of Users
Scroogled” campaign portraying Gmail as a privacy monster that reads your emails for ad targeting purposes. How’s that been working out?...

Microsoft Attacks Gmail Over Privacy In Latest “Scroogled” Campaign
attacked Google Shopping with a “Scroogled” campaign last November, Microsoft is back again. This time it goes after Gmail as an evil...


















