Marketing to the managed inbox: Why digital marketers need to own deliverability
Today’s digital marketers are facing unprecedented dilemmas when it comes to email marketing. Over the past 25 years, the adoption of...
Today’s digital marketers are facing unprecedented dilemmas when it comes to email marketing. Over the past 25 years, the adoption of...
updated its terms of service (TOS) yesterday to make more explicit the fact that it scans Gmail for the purpose of matching email content...
Advertising Standards Authority (ASA) has cleared a radio ad attacking Google’s privacy practices against complaints that it amounted to...
For just over a year, Microsoft has been attacking Google over email privacy. Consumers are getting “Scroogled” by a Google that doesn’t...
Yahoo’s Terms Allow Email Scan & Targeting The folks at rival StartMail (which is not yet live) sent up the red flag. We got an email...
In a new series of ads, Microsoft is trying to cast doubt on the reliability and productivity of Google Docs. The spots featuring...
Microsoft has launched a new ad format for its Outlook.com email service called VersaTiles. The ads appear in the right rail of the email...
At First, The Petition To Nowhere Last month, I covered how after the first week of its existence, Microsoft’s petition was seeing a...
attacked Google Shopping with a “Scroogled” campaign last November, Microsoft is back again. This time it goes after Gmail as an evil...