
Social Business Software Market Expected To Reach $37 Billion By 2019
Marketing vendors offering social business software — things like social media management tools and marketing automation tools — are...

Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask
More often than not, marketers and the companies they work for have limited resources. Unless you have an infinite amount of time or...

Sprinklr Raises $46 Million, Launches “Experience Cloud” To Link Social To Site &
Social media management software company Sprinklr has raised $46 million in venture capital funding at a valuation $1 billion, the...

LinkedIn Rolls Out New “Lead Accelerator” Tool & Expands Display Ad Network Beyond
LinkedIn is going after more marketing and advertising dollars, announcing today it is expanding its existing portfolio of marketing...

The Big List: 80 Of The Hottest SEO, Social Media & Digital Analytics Tools For Marketers
In online marketing, having the right analytics tools and software can make a major difference. A good program can save you time and help...

AdStage Adds Twitter Ads Support, Multi-Account Management To Self-Serve Platform
Self-service digital ad management platform, AdStage, today, announced support for Twitter Ads as well as features for agencies and large...

Hootsuite Bringing Voice Integration To Social Customer Service
Hootsuite’s social management platform is about to add a powerful tool for businesses that use social media for customer service: the...

Influencer Marketing Tools That Will Power Your Content In The Future
Influencer marketing is redefining the power of voice. Leveraging the clout of authoritative, influential voices can be the difference...

Hootsuite Rebrand Adds New Content Suggestion & Publishing Tool
The new look Hootsuite comes with simple beta content discovery and publishing tool for pro or enterprise users that makes finding and...

ExactTarget Marketing Cloud Launches Social Studio, A New Enterprise-Level Platform
Saleforce’s ExactTarget Marketing Cloud, the super group of social media marketing providers, today announced the launch of new social...

Your Guide To All Things Hashtag Analytics & Optimization
Hashtags. You’ve heard people talk about them, you’ve seen them on Twitter, but have you added them to your marketing toolbox? If not,...

Klout To Be Acquired By Social Management Software Company Lithium Technologies
According to the announcement, the acquisition creates, “One of the biggest data footprints of consumer attitudes, preferences, and...

Google Steps Up Wildfire-DoubleClick Social Integration, Wildfire Stops Taking New Customers
Google acquired Wildfire back in 2012. The Wildfire Social Marketing Suite helps businesses manage the day-to-day activity of social...

Buffer Adds Content Suggestions To Web Dashboard & Emails
Calling it “a work in progress,” Buffer has started showing content suggestions for users in both the web-based dashboard and in emails....

URL Shortening Giant Bitly Will Provide Click Data to Moz
Bitly, the Internet’s URL shortening leader, announced today that it will provide data and click-tracking technology to Moz. Moz’s...

20 Tools To Stop The Social Media Timesuck
The longer I work in social media, the more I realize that the biggest danger for a social media marketer isn’t proving ROI, anticipating...

Buffer Analytics Beefs Up With Social Account Growth Tracking & Google Analytics Support
The immensely popular social scheduling tool, Buffer, has just announced some serious upgrades to their suite of analytics services for...

Buffer & Mention Partner Up To Combine Their Social Media Monitoring & Publishing Powers
Today, Buffer, a social publishing tool, and Mention, a social monitoring tool, are integrating with each other with the goal of adding...

Companies On LinkedIn Can Now Use Showcase Pages To Segment Content By Brand Or Business Line
Linkedin’s new Showcase Pages allow companies to build, “dedicated pages for their more prominent brands, businesses and initiatives.”...
























