
[Podcast] Marketing Land Live #39: Holiday e-commerce recap, Amazon’s CES success & more
The holiday shopping season is in the books, and Amazon once again was the dominant force in e-commerce. Meanwhile, as more shoppers...

[Podcast] Marketing Land Live #38: Facebook’s measurement mistakes with Jeanne Bright of Digit
Facebook has suffered a significant black eye after three revelations in recent months that the company has been misreporting some of the...

[Podcast] Marketing Land Live #37: Inside holiday e-commerce trends with Joleen Wroten of 360pi
Black Friday and Cyber Monday are still terms the retail industry uses regularly, but they’re less of an event this year. Amazon and...

[Podcast] Marketing Land Live #36: The Path to CMO with Deloitte’s Diana O’Brien
Did you know that Deloitte, the accounting and professional services giant that’s been around for 171 years, never had a Chief Marketing...

[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik
As more video content is consumed online, rather than via a traditional TV set, advertisers are following along and looking for new ways...

[Podcast] Marketing Land Live #34: Google Home vs. Amazon Echo with USA Today’s Jefferson Grah
Google’s first in-home speaker/assistant, appropriately called Google Home, is now arriving for those who placed the first orders last...

[Podcast] Marketing Land Live #33: Alex Hertel of Xperiel on marketing in the ‘Real World Web&
Are we moving from the “World Wide Web” to the “Real World Web”? Alex Hertel, the CEO and co-founder of a company called Xperiel, thinks...

[Podcast] Marketing Land Live #32: MarTech Today launches, a conversation with Salesforce’s Le
There’s a sea change underway and it’s being led by artificial intelligence, conversational agents, virtual and augmented reality and...

[Podcast] Marketing Land Live #31: A Conversation with Google’s Gary Illyes (Part 2)
The ever-changing SEO field is the topic of our current podcast conversation series with Google’s Gary Illyes. If you tuned in last week...

[PODCAST] Marketing Land Live #30: A conversation with Google’s Gary Illyes (part 1)
After a nearly two-year wait, Google finally rolled out an update to its Penguin algorithm on September 23. In doing so, the company also...

[PODCAST] Marketing Land Live #29: Google AMP’s impact on marketers & publishers
Google is rolling out its Accelerated Mobile Pages (AMP) platform to the core mobile search results. AMP results used to only show in the...

[PODCAST] Marketing Land Live #28: Shopping campaign success on Google & Bing
With the holidays fast approaching, shopping season has already begun for some and others are sure to start very soon. Online retailers...

[PODCAST] Marketing Land Live #27: Rants about Apple, when it’s illegal to link & more
Apple dominated the news space this week with its iPhone 7 and other hardware announcements, but marketers should be paying more...

[PODCAST] Marketing Land Live #26: A Google & local search roundtable conversation
You may not have noticed, but things are changing substantially in the local search space. Google has made several moves this year that...

[PODCAST] Marketing Land Live #25: Google’s interstitial penalty, AdSense limits removed &
Google doesn’t often pre-announces penalties, but it did that recently with the news that “intrusive interstitials” on mobile devices...

[WATCH] Marketing Land Live #24: Twitter’s abuse problem, Facebook News Feed changes & mo
Twitter’s long-running battle against harassment and abuse hit the news last week in a big way, thanks to a Buzzfeed article that...

[WATCH] Marketing Land Live #23: Facebook & clickbait, Instagram vs. Snapchat & more
Facebook is clamping down … again … on clickbait. The company announced recently that it’ll begin to target specific words and phrases...

[WATCH] Marketing Land Live #22: Verizon buys Yahoo, earnings week & more
Yahoo’s future is in question after the news this week that Verizon is buying the company for a little less than $5 billion. In the...

[WATCH] Marketing Land Live #21: Payday loans, Twitter verification requirements & more
It took a little longer than expected, but Google has finally started implementing its ban on paid ads for payday and high-interest...
























