Local SEO in 2017 and beyond: managed strategy vs. automation
Over the past five-plus years, the digital marketing world has seen an influx of Local Search SaaS (Software-as-a-Service) platforms...
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Jivox launches dynamic personalization for video ads
Ad personalization technology firm Jivox has launched dynamic video to complement its dynamic offerings in display. “Instead of...
Jivox launches dynamic personalization for video ads
Ad personalization technology firm Jivox has launched dynamic video to complement its dynamic offerings in display. “Instead of...
Paid search management software: Is it right for your business?
On the surface, paid search management software has all the glitz and glam of a new-age technological marvel. It’s sleek, it’s chic, and...
Paid search management software: Is it right for your business?
On the surface, paid search management software has all the glitz and glam of a new-age technological marvel. It’s sleek, it’s chic, and...
Zeta Interactive acquires Acxiom’s marketing division, Impact
Zeta Interactive wants to be included in any grouping of major marketing clouds, like those from Adobe, Salesforce or Oracle. Today, it...
Zeta Interactive acquires Acxiom’s marketing division, Impact
Zeta Interactive wants to be included in any grouping of major marketing clouds, like those from Adobe, Salesforce or Oracle. Today, it...
Adgorithms launches expanded version of “world’s first self-driven marketing/ad platform”
Adgorithms’ visualization of Albert Ad and marketing platforms are becoming so intelligent, one imagines a near future where marketers...
Adgorithms launches expanded version of “world’s first self-driven marketing/ad platform”
Adgorithms’ visualization of Albert Ad and marketing platforms are becoming so intelligent, one imagines a near future where marketers...
Flok wants to bring chatbots to the small business masses
Small business mobile marketing platform flok is seeking to bring chatbots to the mass of local business owners. Today, the company...
Flok wants to bring chatbots to the small business masses
Small business mobile marketing platform flok is seeking to bring chatbots to the mass of local business owners. Today, the company...
Are you telling all your prospects the same story?
We’ve all been to office parties where someone ordered pizza — but what about the ones where they go for lowest common denominator pizza?...
Are you telling all your prospects the same story?
We’ve all been to office parties where someone ordered pizza — but what about the ones where they go for lowest common denominator pizza?...
The evolution of marketing platforms: From automation to journeys
In the beginning, marketing automation platforms grew other channels and tools around their core of email marketing. The basic mode...
The evolution of marketing platforms: From automation to journeys
In the beginning, marketing automation platforms grew other channels and tools around their core of email marketing. The basic mode...
Using automation to execute PPC strategy
Both technology and automation play a huge role in the digital marketing space. Paid search and social functionality is more complex than...
Using automation to execute PPC strategy
Both technology and automation play a huge role in the digital marketing space. Paid search and social functionality is more complex than...
Leadpages buys SMB marketing automation platform Drip
Landing page templates, from Leadpages’ website Leadpages is expanding its portfolio beyond tools for creating landing pages and...
Leadpages buys SMB marketing automation platform Drip
Landing page templates, from Leadpages’ website Leadpages is expanding its portfolio beyond tools for creating landing pages and...
Marketing platform Kahuna applies its machine learning across customer journeys
Since last fall, marketing platform Kahuna has been expanding its targeted channels beyond mobile, to include pop-up messaging on web...
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