Fahad HOct 7, 20164 min readMarketing automation tools compared: GetResponse, Marketo and HubSpotmarketing automation tools can be incredibly helpful to modern-day businesses. By managing and streamlining data across multiple...
Fahad HOct 4, 20163 min readSalesforce buys DMP KruxKen Wolter / Shutterstock.com Salesforce is continuing its buying spree with today’s announcement that it is buying data management...
Fahad HOct 4, 20163 min readSalesforce buys DMP KruxKen Wolter / Shutterstock.com Salesforce is continuing its buying spree with today’s announcement that it is buying data management...
Fahad HSep 30, 20163 min readHow the newest Adobe-Microsoft partnership resembles ‘Jerry Maguire’The Adobe Marketing Cloud logo, rendered as 3-D Microsoft has its Dynamics customer relationship management (CRM) system, but no tools...
Fahad HSep 30, 20163 min readHow the newest Adobe-Microsoft partnership resembles ‘Jerry Maguire’The Adobe Marketing Cloud logo, rendered as 3-D Microsoft has its Dynamics customer relationship management (CRM) system, but no tools...
Fahad HSep 29, 20163 min readWhat’s more important than a B2B buyer’s lead score?Sometimes I think about changing famous movie quotes to include marketing terms. I will admit that I may need to get out more, but these...
Fahad HSep 29, 20163 min readWhat’s more important than a B2B buyer’s lead score?Sometimes I think about changing famous movie quotes to include marketing terms. I will admit that I may need to get out more, but these...
Fahad HSep 28, 20161 min readOracle updates its Marketing CloudOracle is beefing up its Marketing Cloud, with announcements of an updated interface for coordinating multichannel campaigns and a new...
Fahad HSep 28, 20161 min readOracle updates its Marketing CloudOracle is beefing up its Marketing Cloud, with announcements of an updated interface for coordinating multichannel campaigns and a new...
Fahad HSep 26, 20165 min readWith brains like Einstein’s, who needs marketers?Last week, Einstein went to work for Salesforce. The company enlisted the name of the smartest person ever to brand its new platform-wide...
Fahad HSep 26, 20165 min readWith brains like Einstein’s, who needs marketers?Last week, Einstein went to work for Salesforce. The company enlisted the name of the smartest person ever to brand its new platform-wide...
Fahad HSep 19, 20164 min readSalesforce introduces Einstein — an AI layer for all its cloudsBokic Bojan / Shutterstock.com Einstein made his name, in part, by demonstrating a new understanding of the relationship between matter...
Fahad HSep 19, 20164 min readSalesforce introduces Einstein — an AI layer for all its cloudsBokic Bojan / Shutterstock.com Einstein made his name, in part, by demonstrating a new understanding of the relationship between matter...
Fahad HSep 15, 20163 min readHow the ‘average user’ has ruined e-commerce experiencesNo website is an accident; everything has been tested thoroughly to deliver optimal outcomes, especially in online retail. The problem is...
Fahad HSep 15, 20163 min readHow the ‘average user’ has ruined e-commerce experiencesNo website is an accident; everything has been tested thoroughly to deliver optimal outcomes, especially in online retail. The problem is...
Fahad HSep 13, 20162 min readMarketo adds native ABM capabilities to its platformMarketing platform Marketo is jumping into Account-Based Marketing (ABM) with both feet today, unveiling what it says is the most...
Fahad HSep 13, 20162 min readMarketo adds native ABM capabilities to its platformMarketing platform Marketo is jumping into Account-Based Marketing (ABM) with both feet today, unveiling what it says is the most...
Fahad HSep 8, 20162 min readSegment can now combine all Facebook Ads & Google AdWords data for layered, automated reportingCustomer data platform, Segment, has long enabled customer behavioral data to flow into AdWords and Facebook for audience targeting, now...
Fahad HSep 8, 20162 min readSegment can now combine all Facebook Ads & Google AdWords data for layered, automated reportingCustomer data platform, Segment, has long enabled customer behavioral data to flow into AdWords and Facebook for audience targeting, now...
Fahad HSep 7, 20162 min readLocal SEO in 2017 and beyond: managed strategy vs. automationOver the past five-plus years, the digital marketing world has seen an influx of Local Search SaaS (Software-as-a-Service) platforms...
