Bokic Bojan / Shutterstock.com Einstein made his name, in part, by demonstrating a new understanding of the relationship between matter...

Marketers will need to transform from campaigns to real-time, continuous interaction with customers via intelligent agents. So says...

No website is an accident; everything has been tested thoroughly to deliver optimal outcomes, especially in online retail. The problem is...

Rokas Tenys / Shutterstock.com Artificial intelligence (AI) is powering marketing tools at various levels, with some products and many...

The latest update to the Google Analytics apps (iOS and Android) offers a sleek new machine learning-powered set of insights a la Google...

From Revuze’s site, indicating the range of data sources for product feedback Customers have an endless supply of opinions about your...

IBM’s Watson supercomputer is now a shopping assistant at Macy’s. Since it vanquished several human “Jeopardy” opponents in 2011, the...

Adgorithms’ visualization of Albert Ad and marketing platforms are becoming so intelligent, one imagines a near future where marketers...

Small business mobile marketing platform flok is seeking to bring chatbots to the mass of local business owners. Today, the company...

DialogTech makes its living by automatically identifying the advertisement that drove a phone call to a business, as well as by routing,...

In the beginning, marketing automation platforms grew other channels and tools around their core of email marketing. The basic mode...

The Ocean campaign Two new and separate advertising projects are based around the idea that “you are what you drive.” The new efforts —...

A Rainbow Bagel. The makers of a new trend-forecasting platform claim they predicted the Rainbow Bagel before it was a thing. Santa...

Since last fall, marketing platform Kahuna has been expanding its targeted channels beyond mobile, to include pop-up messaging on web...

Suppose that, someday in the future, a data-besieged marketer could use menu commands or plain English text to ask questions about any...

Digitally connected brick-and-mortar retailers have gathered an enormous amount of data regarding their consumers’ preferences via...

Welcome to the age of cognitive advertising. IBM’s The Weather Company is today announcing Watson Ads that enable consumers to conduct...

Facebook is getting even closer to a human-level understanding of what people are saying. Facebook has developed DeepText, a new way to...

They have definitive user profiles, even if their real-life identities are sometimes anonymized as they work their ways across the...

Lately, there’s been a rumble pretty much everywhere about artificial intelligence, digital personal assistants, the Internet of Things,...