
Why marketers should embrace data privacy, not view it as an obstacle
“What would happen if marketers embraced privacy as a value of the company?” This was the question posed to me by Duane Schulz, principal...

Apple’s WebKit outlines cross-site tracking crackdown, will block advertisers who try to bypas
Apple’s WebKit team published its tracking prevention policy last week, outlining its stance against technologies designed to track user...

Consumers believe brands benefit more from personal data sharing than they do
There are an increasing number of surveys about data privacy — now coming almost weekly. These studies help gauge consumer sentiment but...

Most consumers believe online privacy is impossible, survey finds
Call it privacy fatalism, but people appear increasingly resigned to an internet in which privacy is “impossible.” As a consequence, they...

‘Just once’ location sharing, ‘sign-in with Apple’ give users more control o
Apple is doubling down on privacy as a differentiator against Android. Yesterday at Apple’s WWDC conference the company emphasized...

Is GDPR working? Brave’s Johnny Ryan says it’s starting to, and marketers must heed the
Tomorrow is the one year anniversary of the EU’s General Data Protection Regulation (GDPR). The landmark law created a unified,...

Marketers say they’ll adapt to a changing Facebook
Last week, Facebook CEO Mark Zuckerberg shared his vision for the company’s coming privacy-focused, unified messaging and social...

Hacking and phishing will increase in 2019: What digital marketers need to know
Most people with any knowledge of the online tech industry are aware that cybercrime is a significant problem, but far fewer understand...

How to vaccinate your data from potential exposure
Just as our bodies need a balanced diet, exercise and regular check-ups to stay in optimum condition, data needs routine maintenance,...

Data privacy: Will the industry emerge stronger following the Facebook fallout?
Facebook has undergone a tumultuous period of self-examination in 2018 with the departure of the founders of WhatsApp and Instagram just...

Google lets users delete search data & control ad settings from Google Search page
Google updated its user privacy controls on Wednesday, allowing users to delete their search activity — and control the ads the see —...

AP: Google collects location data when ‘Location History’ is turned off
Yesterday, the AP reported that Google collects user location data regardless of user Location History settings: Google wants to know...

The United States finally starts to talk about data privacy legislation
But what is the US doing about data privacy on its own turf? And what do marketers think about those efforts? The Department of Commerce...

Twitter now removing 214% more spammy accounts YoY as it ramps up efforts against bad actors
Earlier this year, Twitter CEO Jack Dorsey, along with three other executives who head up the company’s product and security teams,...

Snapchat’s new Snap Kit app developer platform designed to safeguard user privacy
Snapchat is launching a new developer platform called Snap Kit for app integrations. The platform includes four integration options —...

Facebook faces more scrutiny, this time for sharing user data with device makers
Facebook is under fire once again for mishandling user data, this time charged with sharing information with at least 60 device makers,...

The story of data, Part 3: Who owns it?
Seems like a no-brainer: People own their own personal data. Or do they? Once a person shares their data, ownership becomes much murkier....

Australian privacy regulators examining Google’s Android location-data collection
European privacy moves are having a ripple effect around the globe. Reuters reported earlier today that Google now faces an investigation...

Facebook says it has suspended 200 apps for possible misuse of data
LJZ / Shutterstock.com Since suspending Cambridge Analytica for using an app to exploit user information nearly two months ago, Facebook...
























