
Marin Software Names David A. Yovanno As CEO, Reports Q1 Revenue Up 33 Percent
earnings report for 2014, showing revenues increased 33 percent to $22.8 million, up from $17.2 million the previous year. Lien founded...

Top eBay Affiliate Sentenced To 5 Months In Prison For Wire Fraud
reported this morning. Hogan must pay a fine of $25,000 and will remain on supervised release for three years after his prison term is...

Introducing MarTech: The Marketing Tech Conference
Marketing Land’s parent company Third Door Media today announced MarTech, a conference for people pioneering the field of...

10 Marketing Lessons From Seattle Seahawks Cornerback Richard Sherman At #AdobeSummit
Richard Sherman speaks to 7,000 digital marketers. Photo courtesy of Adobe Today’s keynote session at the Adobe Digital Marketing Summit...

Lowe’s “Fix In Six” Vine Campaign Wins O’TooleBox Advertising Award
Vine campaign. Created by BBDO New York, the Lowe’s campaign answered the question “How can we help people improve their homes in just...

Oracle To Buy BlueKai, Adding A Data Management Platform To Its Marketing Cloud
According to the press release, “BlueKai will be integrated with both Responsys for B2C marketing automation and Eloqua for B2B marketing...

MailChimp, Hootsuite & Google Are Among Most Recognizable Marketing Software Brands
You may recall that we already reported on unaided brand recognition, where we asked Marketing Land readers to identify — without any...

Big & Small Businesses Use Most Of The Same Marketing Technologies … With This One Except
In our Marketing Land 2014 Marketing Technology Survey, more than 90 percent of SMBs and enterprise companies said they use analytics...

Survey: 80% Of Marketers More Optimistic This Year With 62% Increasing Data Budgets
Conducted during last October’s Direct Marketing Association Annual Conference, the survey discovered 62 percent of the 370 marketers...

Moz 2014 Industry Survey Reveals Budgets Are Up & Median Marketing Salary Trumps SEO Pay
Marketing analytics provider Moz has released its latest industry survey, polling more than 3,700 internet professionals on a number of...

Google, Moz & Hubspot Are The Most Recognized Marketing Tech Brands In Marketing Land Survey
It wouldn’t be too hard to make a list of the things that Google, Moz and HubSpot have in common: they provide marketing technology...

8 Digital Marketing Agencies & Their 2013 Holiday Video Hijinx
When another e-mailed us their staff holiday video, and then a couple others tweeted about their videos and still more showed up in our...

Oracle To Buy Responsys Cloud-Based B2C Marketing Automation Platform
Responsys helps brands manage and execute email, mobile, social, display and retargeting campaigns. MetLife, jetBlue, City Sports and...

Marketer Buzzword Bingo: Here Are The Most Common LinkedIn Profile Adjectives
Those are two of the most commonly suggested tactics for getting a job in a crowded marketplace. But if you’re using words like...

The Future Of Internet Sales Tax: What’s Next After The Supreme Court’s Denial Of Amazon
The appeals stem from New York’s passing of what has become known as the “Amazon Tax,” which expands the definition of nexus to include...

Google Signs Another Huge Upfront Deal With Publicis Shops, Now Razorfish And DigitasLBi
Like the MediaVest deal, Razorfish and DigitasLBi will have access to all of Google’s properties including display and mobile networks...

Study: Only 8% Of Brands Believe Their Marketing Team Is Strong Across All Digital Marketing Channel
survey from Online Marketing Institute in conjunction with Kelly Staffing and ClickZ has discovered a majority of brands and enterprise...

CollegeHumor’s “Social Media Pro” Halloween Costume Is Scarily Funny
Hey social media pros, the funny folks at CollegeHumor are having some laughs at your expense with this “Social Media Professional”...

Google Launches New Certification Program For AdSense Consultants & Service Providers
AdSense Certified Partner Program to vet consultants and service providers managing AdSense accounts for publishers. Similar to Google’s...
























