Content Reuse: Behind the Scenes With CMI
While I am far from an expert in intelligent content, many things about its concepts make sense to me, and I was looking for a project...
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Content Reuse: Behind the Scenes With CMI
While I am far from an expert in intelligent content, many things about its concepts make sense to me, and I was looking for a project...
Metadata 101 for Content Marketers: Your Questions Answered
Call me a nerd (you wouldn’t be the first), but I am fascinated by metadata. For years, I have been thinking about the importance of...
Metadata 101 for Content Marketers: Your Questions Answered
Call me a nerd (you wouldn’t be the first), but I am fascinated by metadata. For years, I have been thinking about the importance of...
How to Get the Right Content to the Right People at the Right Time: A Look at <em>This American Life
Any This American Life junkies out there? This public radio show, which reaches over 2 million listeners every week, captures...
How to Get the Right Content to the Right People at the Right Time: A Look at <em>This American Life
Any This American Life junkies out there? This public radio show, which reaches over 2 million listeners every week, captures...
Data-Driven Content Strategy Meets Content Marketing [Essential Template]
Content creation is not cheap. As content marketers, we may have brilliant ideas for content that meets the needs of customers and...
Data-Driven Content Strategy Meets Content Marketing [Essential Template]
Content creation is not cheap. As content marketers, we may have brilliant ideas for content that meets the needs of customers and...
Scaling Content Marketing: How CSC Put the Content Hub to Work
One of the keys to thought leadership-based communications on a global scale is to make relevant points that are focused on specific...
Scaling Content Marketing: How CSC Put the Content Hub to Work
One of the keys to thought leadership-based communications on a global scale is to make relevant points that are focused on specific...
Automating Content Reuse: One Marketing Team’s Story
Is your organization generating web-based content by the bucketful? Do you ever wish that spiffy, useful content could appear in multiple...
Automating Content Reuse: One Marketing Team’s Story
Is your organization generating web-based content by the bucketful? Do you ever wish that spiffy, useful content could appear in multiple...
3 Worlds Unite: Content Marketing, Content Strategy, and Intelligent Content
At the Content Marketing Institute, we talk a lot about content marketing, content strategy, and intelligent content. And we have a lot...
3 Worlds Unite: Content Marketing, Content Strategy, and Intelligent Content
At the Content Marketing Institute, we talk a lot about content marketing, content strategy, and intelligent content. And we have a lot...
Intelligent Content: What Does ‘Adaptive’ Mean?
For an updated write-up of this article, see Adaptive Content: The Way to Your Customer’s Heart. Hey, there. I know you. I understand...
Intelligent Content: What Does ‘Adaptive’ Mean?
For an updated write-up of this article, see Adaptive Content: The Way to Your Customer’s Heart. Hey, there. I know you. I understand...
Intelligent Content Demystified: A Practical, Easy-to-Understand Explanation
Yeah, this is one of those times. In a wonderful post about a month ago, Jay Acunzo of NextView Ventures wrote about “segment thinking”...
Intelligent Content Demystified: A Practical, Easy-to-Understand Explanation
Yeah, this is one of those times. In a wonderful post about a month ago, Jay Acunzo of NextView Ventures wrote about “segment thinking”...
The Next Generation of Content Marketing: 6 Insights About Intelligent Content
While I’m constantly interested in and thinking about content, one of the ideas that excites me most is intelligent content and the...
The Next Generation of Content Marketing: 6 Insights About Intelligent Content
While I’m constantly interested in and thinking about content, one of the ideas that excites me most is intelligent content and the...
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