Let’s play a word association game. Before we begin, clear your thoughts. Try to stay focused on this game only. Are you ready? What...

Some people are just checklist people. I’m one of them. I do everything from a checklist. I have a chore checklist, a checklist for work,...

Back in 1997, I created my 5 Fundamental Rules of Web Design. These website design rules are very simple, but critical, for a positive...

Most paid search teams have probably completed their initial holiday planning and preparation by now. This may include creating a...

Say you have a presentation with a very powerful message about the mission of your brand. You’re qualified to speak on the subject matter...

A lot has changed in the world of search marketing over the last year. From Enhanced Campaigns to Hummingbird and not provided, search...

Before getting into ad scheduling strategies for Google’s Enhanced Campaigns, let’s review Paid Search Trends for March. CPCs remained...

How many times have you been asked any of the above questions? How far would you go to prove yourself worthy of providing the answers?...