best seasonal strategy. You also had better keep an eye on what your competitors are doing differently. At the company I work for,...

Whole Foods acquisition, Amazon slashed prices on dozens of staple goods, sending competitive grocery stock prices into a freefall. Many...

Attention retailers: Amazon doesn’t have to be Public Enemy Number One. Yes, Amazon has a well-deserved reputation for disrupting (and...

According to a recent Walker Sands poll, 41 percent of more than 1,600 consumers surveyed report buying all, or at least a majority of...

Unfortunately, many digital strategists don’t take the time to do that. Instead, they just copy and paste some plain-vanilla...

$1 trillion being spent by consumers this holiday season. What many of them don’t realize is that much of their success will be...

Gartner estimates that by 2020, 85 percent of customer interactions with a company will be carried out without any human interaction. In...

After surveying 1,500 shoppers, the retail-focused digital marketing agency CPC Strategy forecasts this year’s holiday season will see...

When the treats’ sender in St. Louis made a small error in the ZIP code of the package, intended for her son in Santa Monica, it threw...

Based on nine years of aggregate data from mid-sized and large online retailers, NetElixir forecasts this year’s holiday e-commerce sales...

But this one isn’t about its latest acquisition, innovation or market share growth. It’s a story about what gave Amazon headliner status...

It’s almost like that first day of fall, when the weather changes, the air gets a little crisper, the wind a little chillier, and the...

Amazon’s foothold in retail, technology and media. Based on the company’s Q2 earnings call, Amazon also expressed significant growth...

Believe it or not, it’s that time again for us to start gearing up for the holidays. Not every brand sufficiently prepares their paid...

Every company that sells online goes through several stages of thought to answer this question. On the data side, perhaps they initially...

Amazon has announced a new automatic return policy rolling out October 2 that makes it mandatory for third-party sellers to accept...

Tracking the online behavior of 500 million global shoppers, Salesforce Commerce Cloud’s Q2 2017 shopping index spotlights the various...

According to a recent survey conducted by NetElixir, a majority of SMBs are seeing strong returns on Amazon, Jet and eBay. Surveying 500...

For retailers, popular KPIs include Conversion Rate, Average Order Value and Customer Lifetime Value. KPIs only make up a tiny percentage...

When you own, run, or look after the marketing for an online store, there are plenty of strategies you can implement to generate...