Google says that “how-to” searches on YouTube have grown 70 percent year-over-year, adding that “more than 100 million hours of how-to...

Last December Google released research that showed 56 percent of online display ads weren’t ever seen. This startling finding was...

This coming Mother’s Day helped put a number of brands on YouTube’s list of top ten ads in April. With spots aimed at women and moms,...

In celebration of Mother’s Day and all the moms out there who work so hard to keep family life moving forward, bedding brand Tempur-Pedic...

YouTube or Facebook? Judging from recent headlines, marketers could be excused for thinking that they need to make that call when...

Today, Google is celebrating YouTube’s 10th birthday, filling a number of the company’s blogs with the announcement and launching a...

After bringing to the stage YouTube stars Grace Helbig and iJustine, author John Green, and even the president of BuzzFeed Motion...

The jaded, overly critical side of me wants to scream, “Really? Really? Another brand leveraging babies and overwrought emotion to sell...

It’s always interesting when a brand attempts to both pull at the heartstrings and insert itself into a current topic of conversation in...

Increasingly, brands are teaming with popular social media figures and, for the most part, those hook ups have been quite successful. The...

International telecommunications carrier and internet provider TeliaSonera has launched a long form online video which aims to illustrate...

After releasing one-year performance metrics for “Google Preferred” last month, Google has new audience data for its advertising program...

It was only a matter of time before some brand thought it would be a good idea to gather together all the inane slang the kids are...

The Ad Council’s anti-discrimination video “Love Has No Labels” made it to the top of YouTube’s most popular ads for March 2014. Posted...

In a slightly creepy come-to-daddy-esque effort to tout its $35 per month unlimited data plane, Boost Mobile, with help from 180LA, has...

In perfect alignment with the brand’s “You’re Not You When You’re Hungry” campaign tagline, Snickers, with help from AMV BBDO London and...

Bloomua / Shutterstock.com A paid subscription service from YouTube appears to be just around the corner. The Verge reported today...

YouTube is hoping to increase viewer interaction on its skippable video ads with the introduction of cards to TrueView in-stream ads. The...

Basketball greats Shaquille O’Neal, Julius Erving, Clyde Drexler and Christian Laettner helped AT&T score big during the NCAA men’s...

A number of consumer and child advocacy groups have signed a letter asking the FTC to investigate Google’s YouTube Kids app advertising...