Don’t limit your SEO strategy to your own website. There are many ways to increase your brand’s exposure in search by optimizing social...

Justin Bieber, who didn’t even make the top 10 in October, ranked No. 2, pushing BuzzFeed Tasty to the No. 3 spot. November was the first...

YouTube’s newest pitchman is Homer Simpson in a new ad targeted at small and mid-sized businesses. The new “Homer Simpson saves the day...

Not only did Android take the top spot for the most shared video ad of 2015 with its “Furever Friends” spot, video metrics firm Unruly...

Earlier this month, YouTube asked viewers to vote on their favorite ads for the following five categories: #TheYouTubeAd You Wish You...

“This new tab in your YouTube app delivers the top trending videos directly to your Android, iOS and desktop device,” says YouTube on its...

In addition to releasing its top video ads of 2015, YouTube shared its most viral videos of the year. With Silento’s “Watch Me Whip/Nae...

Shopping campaigns, or Product Listing Ads (PLAs), have proved revolutionary for AdWords e-commerce. They combine a visually engaging...

Bloomua / Shutterstock.com YouTube has released its most popular video ads of 2015, with “Revenge” from video game Clash of Clans leading...

We’ve partnered with The Webby Awards to select 25 nominees based on this year’s YouTube Ads Leaderboard for the most iconic ads of 2015...

The AdWords team behind shopping ads has been very busy improving their offering, with at least 11 major new capabilities launched in the...

After ranking No. 6 in September, Tasty — the BuzzFeed video creator behind “snack-sized” videos of food and recipes — won the No. 1 spot...

Android not only made it to the top of this year’s list, its ad also surpassed last year’s “La La La” video by Shakira — an ad made in...

YouTube’s Shopping ad formats for retailers are now out of beta and available to all advertisers in AdWords. TrueView for Shopping and...

Denys Prykhodov / Shutterstock.com Last month’s top video ads on YouTube belonged to a number of brands that were first-timers to the...

video marketing as a strategic initiative within your business. It’s a subject about which I’m extremely passionate. Today I’m going to...

According to the announcement, two brands are already taking advantage of the VR feature: Hunger Games and TOMS Shoes. YouTube said users...

Napkins aren’t the most glamorous items to market, lacking the conspicuous brand-loyal following enjoyed by some categories like consumer...

In 2013, Google began offering advertisers the ability to buy ads on a viewable rather than a served-impression basis, and the company’s...

Oh, yes, you’ve heard right. The Christmas toy-craving season has already begun, with Toys R Us — with help from BBDO Worldwide —...