Google swaps ‘voice search’ on Android for Google Assistant
Goodbye voice search, hello Google Assistant. The company is swapping out the familiar blue and red mic in favor of its Assistant on the...
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Google Nest Hub Max: A new weapon in the smart home battle against Alexa
As expected, Google introduced a new 10-inch screen smart display at Google I/O. Google smart displays and speakers have now been...
Google App Actions expands with four new categories
App Actions, first previewed at last year’s Google I/O, is expanding with built-in intents for four new App Action categories: health and...
Walmart doubles down on voice grocery shopping with Google Home
Yesterday Walmart announced a simplified way for customers to order groceries using voice commands on any device that features the Google...
The Most Critical Google Ads (AdWords) Trends of 2019
Search engine marketing (SEM) has been a game-changing marketing tool for companies for the last ten years. But today, creating a simple...
Adobe: 47% of smart speaker owners using device in shopping process
Adobe. And it supports the narrative that smart speakers are an important, emerging commerce channel. Adobe surveyed 1,000 US consumers,...
How Visual and Voice Search Are Revitalizing The Role of SEO
This delivers on a genuine consumer need. According to a report from Slyce.it, 74 percent of shoppers report that text-only search is...
How to forecast the revenue opportunity for the coveted ‘position 0’
Want to target position 0? Here’s what you need to make that happen.” There are two primary reasons for targeting the coveted position...
Search is more than Google: Mastering vertical search optimization
Search is all around us; it is embedded into smartphone devices and is the fulcrum of artificial intelligence (AI)-powered digital...
Report: Google Home beats Amazon Alexa in Q1 global device shipments
According to a new quarterly tracking estimate from Canalys, Google shipped more smart speakers in Q1 2018 than Amazon. Globally, the...
Want to target position 0? Here’s what you need to make that happen
We know the assistants are pulling many of those voice-based search responses from featured snippets or “position 0” in the search...
Already doing SEO? Add these two things to optimize for voice search
That’s a popular search engine optimization (SEO) question these days as everyone looks to take advantage of the surge in spoken queries....
SEO Ranking factors panel: SMX West session recap
I attended the SEO Ranking Factors session at this year’s SMX West and enjoyed listening to the panelists present their opinions,...
Optimize for voice search by keeping it short and to the point
OK, Google … how do I optimize for voice search? Ask that question and you’ll discover even Google doesn’t know but is trying to learn....
Microsoft’s Cortana comes to iPad, ChromeOS devices to get Google Assistant
Last week, Microsoft released a version of Cortana for the iPad. Cortana is already available for the iPhone but has now been optimized...
8 game-changing SEO trends that will dominate 2018
With over 200 factors in Google’s algorithm, SEO is a complex science. But it’s not how much you need to know that makes it really...
Key notes on optimizing for voice search: Conversation, content and context
Alexander Supertramp / Shutterstock.com Voice search, the topic that is on the virtual tip of every marketer’s tongue, currently accounts...
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