
A simple checklist to prep for the Google mobile-first index
Hopefully, all of you learned from “Mobilegeddon” in 2015 and “Mobilegeddon 2” in 2016 that the updates Google makes to improve the...

Google taking another run at simple website creation for small businesses
Google has been in and out of the small business (SMB) web creation and hosting business since 2006. Apparently, it’s making a renewed...

Google launching free mobile site creation tool in India. Will it come to North America?
Google is trying to mobilize Indian small businesses. According to the The Wall Street Journal, Google will introduce a free mobile...

Is Google’s AMP carousel working? (Or, SEO insights from Kanye West)
They also provide a brand showcase publishers should love. AMP “Top Stories” scrolling rich card carousel in Google mobile search But...

Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Cas
This fall was packed with announcements about Google’s mobile-first index. First, Gary Illyes gave a keynote at Pubcon and dropped a bomb...

Google’s shift to mobile-first: mobile moments that matter
Kashin / Shutterstock.com Eric Schmidt predicted that sales of smartphones would surpass PCs more than six years ago, as the then-Google...

AMP’s long game
700,000 domains creating AMP content, with 600 million AMPs indexed by Google in October 2016. Ten months ago, AMP hadn’t launched in...

Google gives app marketers more ways to promote their apps with ads
mama_mia / Shutterstock.com On Tuesday, Google announced three new features for app marketers to use when promoting their apps via...

5 steps to optimizing your site for Google’s mobile-first index
Google has started testing its mobile-first index. This new index will look first at the mobile version of your website for its ranking...

The death of mobile pop-ups and what you can do instead
Over the past couple of years, Google has shown a strong focus on user experience on mobile devices. They have developed their algorithms...

Google introduces Android Auto ‘phone-screen experience’ to expand market
According to Google, Android Auto is now available from “more than 50 [automotive] brands” on in-dash screens. However, seeking to...

Google Home’s arrival ushers in the era of the virtual assistant
Google Home is a powerful new search and discovery device. I like it, though I didn’t find it in normal usage to be dramatically better...

Google parent Alphabet’s Q3 beats expectations with $22.5 billion in revenue
This afternoon, Google parent Alphabet delivered a strong quarter, beating Wall Street’s revenue and earnings expectations. Revenues grew...

After 4 months & 125M+ pages indexed, where are we with AMP?
From left to right: Googler Adam Greenberg, Condé Nast’s John Shehata, Vox Media’s Elite Truong, and Search Engine Land’s Danny Sullivan....

Will the end of Samsung’s Galaxy Note boost sales of Google’s Pixel?
In what appears to be an unprecedented move in the industry, Samsung has halted production of its troubled Galaxy Note 7. The device was...

Report: on average day, nearly 40 percent of searchers use only smartphones
ouh_desire / Shutterstock.com Google released new “cross device” research that provides more evidence of what we already know: a...

Google and Progressive Web Apps: the mobile experience and SEO
Kashin / Shutterstock.com As mobile usage increases and companies develop mobile-friendly sites to ensure the optimal user experience,...

Google opens the AMP fire hose
Google’s expansion of Accelerated Mobile Pages across mobile search results is underway, gradually turning the trickle of AMP traffic to...

[PODCAST] Marketing Land Live #29: Google AMP’s impact on marketers & publishers
Google is rolling out its Accelerated Mobile Pages (AMP) platform to the core mobile search results. AMP results used to only show in the...
























